Cable TV ka Future Kya Hai?
All India Digital Cable Federation ne ek naya report launch kiya hai, ‘State of Cable TV Distribution in India’. EY India ke saath milkar banaya gaya yeh report Cable TV industry ke challenges aur aage ke baare mein important insights deta hai. Ismein 28,000 se zyada Local Cable Operators (LCOs) se data collect kiya gaya hai.
Subscriptions mein kami aur Jobs par Asar
Report mein dikhaya gaya hai ki Cable TV subscriptions mein bahut kami aayi hai. Channels ke badhte daam aur unregulated platforms se competition ki wajah se yeh hua hai. Iski wajah se jobs bhi kam ho gayi hain. 2018 se Cable TV dekhne wale 4 crore ghar kam ho gaye hain. Pehle 15.1 crore gharon mein Cable TV tha, jo ab 2024 mein 11.1 crore ho gaya hai.
Job Loss ke Numbers
Report ke anusaar, LCOs mein kaam karne wale logon ki sankhya 2018 se 31% kam ho gayi hai, matlab 37,835 jobs kam ho gayi hain. Agar pure desh ki baat karein toh yeh number 1.14 lakh se 1.95 lakh tak ho sakta hai. 93% LCOs ne kaha ki unke subscribers kam hue hain aur 49% ne kaha ki unki monthly income bhi kam ho gayi hai.
Sudhar ke Liye Suggestions
Report mein industry ko sudharne ke liye kuch suggestions diye gaye hain:
* Sabhi content distribution mediums ke liye ek level-playing field ho.
* Alag-alag area mein pay TV pricing alag-alag honi chahiye.
* India mein 2 crore se zyada inactive STBs ko activate kiya jaye.
* Pay TV content ko dusre platforms par free mein dikhane par rok lagani chahiye.
* Piracy ke khilaaf ek saath khade hona chahiye.
Experts ki Raay
Ministry of Consumer Affairs ke Additional Secretary, Mr. Sanjiv Shankar ne kaha ki yeh report bahut hi unique hai aur ground-level cable ecosystem ki sachhai dikhati hai. DEN Networks Limited ke CEO, Mr. S.N. Sharma ne kaha ki yeh report Pay TV distribution sector ka sabse comprehensive view hai. EY India ke Partner, Mr. Ashish Pherwani ne kaha ki yeh report industry aur policymakers dono ke liye bahut valuable hai.
Event mein Release
Yeh report Shangri-La Eros, New Delhi mein ek event mein release ki gayi, jahan policymakers, industry leaders aur media ke log ek saath aaye the.
