Pure Strategies, a sustainability consulting firm empowering brands and retailers to achieve meaningful environmental and social improvements, is urging companies to take action on climate change and nature loss. With the 2030 global sustainability goals looming, scientists are calling for accelerated progress to address these critical issues. Pure Strategies’ ‘Start Now!’ initiative encourages companies to embark on a ‘planet-forward’ path, which includes incorporating mitigation and resilience plans that protect, restore, and sustainably manage natural resources. This approach combines reducing and removing greenhouse gas emissions with building and supporting healthy biodiversity and ecosystems.
To support companies in advancing their sustainability programs, Pure Strategies has released the new ‘Planet-Forward Playbook: Connecting Climate and Nature to Advance Corporate Sustainability Action and Performance.’ This playbook is designed to help businesses create more effective climate programs and drive corporate action on nature. It provides a framework for conducting a simple gap assessment, which helps companies identify their strengths, opportunities, and next steps to enhance their climate programs and advance nature strategies. The playbook emphasizes the inherent connection between climate change mitigation and nature resilience, resulting in a more robust and comprehensive sustainability strategy. The approach aligns with the aims of the Global Biodiversity Framework and the Paris Agreement, making it accessible for companies to implement immediately.
Pure Strategies’ ‘Start Now!’ call to action encourages companies to take simple steps to make progress in both climate and nature efforts. The firm’s ‘Planet-Forward’ approach, launched in February 2024, has been well-received by companies, helping them to:
* Unlock internal conversations about nature’s role in sustainability.
* Integrate nature into company efforts by connecting it to climate action.
* Advance into critical activity areas that were previously overlooked.
* Realize cost savings, reduce risk, and enhance growth potential.
Tim Griener, Managing Director of Pure Strategies, emphasizes, “Our research confirms that protecting, restoring, and sustainably managing Earth’s resources is the right path to achieve global aims of halting nature loss, mitigating climate change, and limiting global warming. We issued this call to action to provide direction for companies to get on a planet-forward path that is easy to complete. We back this by offering free Pure Strategies support to help companies identify their next steps to advance their sustainability programs.”
To further assist companies on their journey to connect climate and nature, Pure Strategies offers an annual membership opportunity to the Nature Action Forum for Business. Now in its third year, the forum brings together a peer group of corporate members working to advance nature progress. Companies can learn more and apply for membership here.
Pure Strategies provides expert advisory support on building and implementing planet-forward strategies at all stages. Contact Pure Strategies to learn more: [email protected]
About Pure Strategies:
Pure Strategies has been transforming business through sustainability performance since 1998. Their team helps companies initiate and enhance existing sustainability programs by setting meaningful sustainability goals, devising effective management strategies, and making changes to products and supply chains that deliver value to the business and society. Their clients include leading companies like Walmart, Ahold Delhaize USA, Seventh Generation, TAZO, Timberland, Everlane, MegaFood, Ben & Jerry’s, and over 100 others. Pure Strategies is a Co-Founder of The Chemical Footprint Project, a licensed GreenScreen® Consultant, The Sustainability Consortium registered service provider staff member, a pioneer member of the Science Based Targets Network Corporate Engagement Program, and a certified B Corp.
