Get ready for a shopping marathon! Black Friday is upon us, and Brits are prepared to spend a whopping 97 million hours collectively searching for the best deals. This year, savvy shoppers are employing a range of tactics, from creating multiple email accounts for discounts to staying up until midnight for deals to launch. Find out the strategies shoppers are using to maximize their savings this Black Friday.
A new study shows that wine labels featuring flowers are more likely to attract female buyers. Researchers found that women associate feminine designs, like flowers and women holding bouquets, with a better taste and drinking experience. This discovery highlights the impact of gender marketing in the wine industry, where women make up the majority of buyers.
At the Benzinga Cannabis Capital Conference, industry leaders emphasized the importance of emotional connection in the cannabis market, highlighting the need to understand consumer needs beyond price and potency. This article explores how brands can build trust and loyalty through clear communication, education, and a focus on delivering quality products that meet consumers’ specific needs.
The travel industry is experiencing a fascinating shift in spending patterns as tourists prioritize different types of apparel. While luxury shopping surges in destinations like Japan and the UAE, casual apparel spending dominates in markets like Thailand, Colombia, and Mexico. This reveals a broader trend of travelers becoming more selective about their spending habits, offering valuable insights into consumer behavior and the future of the global tourism industry.
The resurgence of global travel has not translated into a straightforward boom for luxury brands in the travel retail sector. While some brands are thriving, many are facing challenges due to shifting consumer behavior, economic pressures, and the slowdown in the Asian market. This article explores the current state of luxury travel retail, highlighting the challenges, opportunities, and strategies brands are employing to adapt to this evolving landscape.
A new white paper from Georgetown University’s McDonough School of Business, in collaboration with the National Confectioners Association, argues against a one-size-fits-all approach to ultra-processed foods. The report emphasizes the unique role of confectionery products in consumer diets and calls for a more nuanced understanding of these products within the broader food policy conversation.
A new global study by Mintel reveals a decline in eco-confidence among US consumers, with fewer believing we can still save the planet and a growing distrust in companies’ environmental claims. While extreme weather events have prompted Americans to take more personal action, the study highlights the need for brands to build trust and communicate sustainability effectively.
J.Jill Inc (JILL) reported better-than-expected second-quarter earnings and sales, but lowered its 2024 forecast due to changes in consumer behavior. Despite the sales decline, the company saw a rise in direct-to-consumer sales and maintained healthy margins. Analysts have adjusted their price targets for J.Jill following the earnings announcement.
A new poll reveals that two-thirds of shoppers want to buy sustainable products, but are confused by unclear labeling. The study highlights the need for retailers to provide clear information and certifications to help consumers make informed choices. Gen Z is leading the charge in sustainable shopping, with 51% actively seeking out eco-friendly products.
A recent survey reveals a shift in Sunday lunch preferences, with almost half of Brits now opting for alternatives like steak, fish and chips, and even lasagne. The traditional roast dinner is seen as ‘overrated’ by some, highlighting a desire for more variety and choice. Despite the evolving tastes, consumers still prioritize value and are open to exploring new payment methods for their Sunday meals.
