Mastercard has enhanced its Consumer Fraud Risk (CFR) solution, leveraging advanced AI to empower UK banks with real-time fraud detection capabilities. This move aims to combat the growing threat of Authorised Push Payment (APP) scams, which cost UK consumers £460 million in 2023. The upgraded CFR solution provides banks with deeper insights into potentially fraudulent transactions, allowing them to intervene before scams are executed, ultimately safeguarding consumers from financial losses.