This year, the Adidas Samba reigned supreme, only to be dethroned by its very popularity. While some buried their Sambas, others embraced the anti-mainstream movement, opting for personalized footwear. This shift towards individuality is a key trend for 2025. Expect to see a surge in customized trainers, adorned with charms, chains, ribbons, and colorful laces. The desire to stand out from the Samba-saturated crowd is driving creative expression in the sneaker world.
But let’s not forget the cult classics that still hold sway. Onitsuka Tiger Mexico 66s, Puma Speedcats, and various New Balance models (9060s, 530s, 574s, and the coveted Aime Leon Dore collaborations) continue their reign. Next summer, prepare for a sea of Adidas trainers at Oasis’s reunion tour, a nod to Liam Gallagher’s influential collaborations with the brand. Furthermore, the resurgence of skater shoes—those chunky, bold styles reminiscent of 2002—is undeniable. This echoes the current interest in reviving 90s and 00s fashion trends.
Looking ahead, we can expect technological innovations to influence sneaker design, incorporating AI and cutting-edge materials. The performance trainer category, a cornerstone of athleisure, remains strong. Gorpcore—embracing Salomon, Hoka, Merrell, Vibram, and Asics—continues its reign, representing a lifestyle choice rather than a fleeting trend. Football-inspired designs will also be significant, particularly with the Women’s Euros in summer 2025, mirroring the influence of the Men’s Euros this year. The fusion of fashion and football will continue to be a major driver in sneaker design and popular culture.
Collaborations will remain a powerhouse in the sneaker industry. The success of partnerships like Wales Bonner x Adidas and Miu Miu x New Balance demonstrates the power of these joint ventures. Expect even more collaborations in 2025, with brands seeking to capitalize on the demand for exclusive and highly sought-after styles. The high demand and inflated resale prices of many of these collaborations have proven to be a major factor in the success and sustainability of these marketing tactics.
Nostalgia continues to fuel sneaker trends. Nike Shox, once a symbol of the 2000s, are making a comeback, with reinterpretations like Martine Rose’s mule version. The iconic Air Max 95s and 97s, alongside the classic Air Max 1s and Converse, will all see renewed popularity. The hybrid sneaker trend, blurring the lines between traditional sneaker styles and other shoe types, also persists. New Balance’s 1906L loafer-trainers, Cecilie Bahnsen’s sporty Mary Janes with Asics, Simone Rocha’s track-soled ballerinas, and Salomon’s backless mule XT-4 (in collaboration with MM6 Maison Margiela) exemplify this trend.
The customization trend shows no signs of slowing down. Adding personal touches like charms, chains, and jewelry is a significant style choice, allowing individuals to express their personal style. This trend of personalization empowers consumers to transform standard sneakers into unique, one-of-a-kind pieces, reflecting their individuality. This personalization trend will continue to gain momentum and create unique sneaker expressions.
Finally, while chunky, puffy skater trainers are set for a resurgence, they are not expected to reach the pervasive saturation of the Adidas Samba. Their bold, statement-making design demands careful styling and isn’t suitable for everyone. However, Vans, with its classic Slip-Ons and Old Skools, shows the potential for broader appeal within this category. Expect to see a significant increase in the number of popular skater styles in 2025. The resurgence of 90s and 00s fashion, as well as its influence on current street style, will continue to shape the trajectory of skater shoe design.
The continued rise of Gorpcore, encompassing Salomon, Merrell, Hoka, and Asics, solidifies its position as a lifestyle choice, not merely a fleeting trend. Asics, in particular, is highlighted for its versatility and widespread adoption. The rise of Gorpcore and its influence on footwear styles will continue to be a key trend.
In conclusion, 2025 promises a diverse and exciting sneaker landscape, blending customization, nostalgic revivals, technological innovation, and the enduring influence of Gorpcore and athleticism. The fusion of popular culture and athletic styles will be a leading influencer in the sneaker industry.
