Tucked away from the bustling city life, Earthcare Books awaits discovery for those seeking it. Its dusty wooden signs and hand-painted murals guide you to a space where creativity and environmental consciousness intertwine.
As you step inside, paper boats welcome you, and the scent of books envelops you. Scattered around the store are intriguing objects with hidden stories between Bharat and Vinita, each holding a special meaning.
Their journey began in the late 1980s with a shared love for literature and a growing concern for the environment. Their bookstore became a platform for promoting ecological awareness, and Earthcare Books gained recognition for its collection on farming, agriculture, and ecological issues.
Beyond selling books, Earthcare Books has become an active advocate for the environment. In 1994, Bharat and Vinita embarked on a mission to restore a clear-cut forest area in Maharashtra, naming it Wanwadi. With the help of local Adivasis, they planted trees, harvested rainwater, and organized sustainable activities to connect people with nature.
Today, Earthcare Books remains a hub for alternative voices and environmental activism. Bharat’s dedication to publishing works that critique Western education models and promote organic farming continues, while Vinita ensures the bookstore thrives as an inclusive space for readers and thinkers.
Despite the challenges of balancing business and personal life, Bharat and Vinita’s shared worldview and commitment to their work have kept them connected. They have made Earthcare Books more than just a bookstore; it’s a living testament to their love for literature, the environment, and the power of alternative voices.