In response to the ongoing workforce challenges faced by the tourism sector, the Australian Government has unveiled a range of complimentary resources to support the recruitment efforts of tourism businesses. This innovative initiative seeks to tackle the urgent need for additional staff by promoting the inclusion of underrepresented groups within the workforce, including individuals with disabilities, senior citizens, and young Australians.
This strategic move aligns seamlessly with the objectives outlined in THRIVE 2030, a national strategy designed to strengthen Australia’s visitor economy. By diversifying their labor pools, tourism businesses can not only fill immediate vacancies but also cultivate a more robust and resilient workforce. This proactive approach not only addresses the current labor shortages but also contributes to the long-term sustainability and inclusiveness of the tourism sector.
The government-provided resources encompass access to training and support tools, guidance on establishing inclusive workplaces, and strategies for effectively reaching and engaging potential employees from these underrepresented groups. These resources are meticulously crafted to assist businesses in streamlining their hiring processes and enhancing workforce diversity, ultimately fostering a more robust and adaptable tourism industry.
Tourism employers are strongly encouraged to leverage these resources to expand their recruitment reach and invest in a workforce that mirrors the vibrant diversity of the Australian community. By embracing this approach, they can not only elevate their service offerings but also position themselves more competitively within the tourism market. Moreover, their contributions will align with the broader goals of THRIVE 2030 and drive the growth of Australia’s economy.
