Norfolk and Suffolk have achieved Local Visitor Economy Partnership (LVEP) status, joining the 33 LVEPs leading the transformation of English tourism. This milestone marks a significant step in the ongoing transformation of English tourism. Norfolk and Suffolk now join 33 other LVEPs that are paving the way for a more inclusive, accessible, and sustainable visitor economy in England.
Andrew Stokes, Director of VisitEngland, expressed his enthusiasm for the growing LVEP program: “The Local Visitor Economy Partnerships (LVEP) programme is going from strength to strength as the number of LVEPs increases representing more of England. The new structure is transforming the visitor economy landscape, supporting its cohesion and growth in a more inclusive, accessible and sustainable way and I am delighted to welcome Norfolk and Suffolk. Working together, the LVEPs are ensuring England continues to be a compelling destination for both domestic and international visitors. As Norfolk and Suffolk is established as a LVEP, VisitEngland will provide ongoing support including a dedicated regional lead.”
The attainment of LVEP status is a significant achievement for Norfolk and Suffolk. It brings with it the promise of enhanced support from VisitEngland, including a dedicated regional lead who will assist in the continued development of these regions as premier tourist destinations. This support is crucial for fostering local tourism industries that are sustainable, inclusive, and accessible to all.
As part of the LVEP program, Norfolk and Suffolk are set to benefit from increased visibility and resources to attract both domestic and international visitors. The regions offer a rich tapestry of experiences, from picturesque beaches and charming seaside cottages to historic lighthouses and vibrant local culture. This diverse offering ensures that there is something for every type of traveler, enhancing the appeal of Norfolk and Suffolk as must-visit destinations in England.
One of the core objectives of the LVEP program is to promote sustainable tourism practices. By achieving LVEP status, Norfolk and Suffolk commit to supporting initiatives that protect and preserve their natural and cultural assets. This includes promoting eco-friendly tourism activities, supporting local businesses, and ensuring that tourism growth does not come at the expense of the environment.
The LVEP status also plays a crucial role in strengthening the local economies of Norfolk and Suffolk. Tourism is a vital economic driver, and the increased support and visibility that come with LVEP status are expected to boost local businesses, create jobs, and generate economic growth. This, in turn, benefits the residents of these regions, enhancing their quality of life and fostering community pride.
The future looks bright for Norfolk and Suffolk as they embark on this new journey as part of the LVEP program. VisitEngland’s ongoing support will be instrumental in helping these regions capitalize on their unique strengths and navigate the challenges of the modern tourism landscape. By working together, the LVEPs are ensuring that England remains a compelling destination for travelers from around the world.
In conclusion, the achievement of LVEP status by Norfolk and Suffolk is a testament to their potential as leading tourist destinations. With the backing of VisitEngland and the collaborative efforts of all LVEPs, these regions are poised for a future of sustainable growth, inclusivity, and enhanced visitor experiences.
