Luxury fashion house Prada has announced the appointment of aespa’s leader Karina as their new brand ambassador. This news comes after Karina’s growing relationship with Prada, culminating in her attendance at their 2024-25 Fall/Winter Menswear Collection fashion show in Milan earlier this year.
Karina’s presence at the show, alongside her undeniable talent and rising influence within the K-pop scene, solidified her position as a fitting representative for Prada’s sophisticated and stylish image.
This partnership marks an exciting new chapter for both parties. Fans eagerly anticipate the creative collaborations that will unfold between the fashion powerhouse and the talented young K-pop artist. Whether it’s runway appearances, exclusive collections, or captivating campaigns, Karina’s ambassadorship promises to bring a fresh and dynamic perspective to the world of Prada.