Nestled in Fujian Province, southeast China, Quanzhou stands as a testament to the harmonious coexistence of ancient heritage and modern prosperity. This city, a prominent historical and cultural hub, has been experiencing a vibrant cultural revival fueled by a growing sense of national pride. Its rich cultural legacy is deeply rooted in history, documented in numerous historical records, including The Travels of Marco Polo, which chronicles the Italian explorer’s journey to the East.
During the Song (960–1279) and Yuan (1271–1368) dynasties, Quanzhou flourished as a pivotal maritime trade center in China. This era witnessed a unique blend of agricultural and maritime civilizations, fostering a cultural landscape where Eastern and Western influences intertwined seamlessly. Today, Quanzhou proudly boasts a UNESCO World Heritage site and 44 key historical and cultural landmarks under national protection. It further elevates its cultural standing with six world-class intangible cultural heritage projects and 36 at the national level.
In 2021, UNESCO recognized Quanzhou’s historical significance by inscribing “Quanzhou: Emporium of the World in Song-Yuan China” on its World Heritage List. This inscription catapulted Quanzhou onto the global stage, enhancing its international recognition. By 2023, the city’s allure attracted a staggering 86.53 million domestic and international tourists, generating an impressive tourism revenue exceeding 100 billion yuan (approximately 14.06 billion U.S. dollars).
Despite its ancient heritage, Quanzhou is a dynamic and modern city. It boasts nine industrial clusters, each valued at over 100 billion yuan. The city is also home to 115 publicly listed companies, both domestic and international, and over 1.52 million business entities. In 2023, Quanzhou’s total economic output reached a remarkable 1.22 trillion yuan, earning it the prestigious title of China’s “Capital of Brands.”
Quanzhou’s journey is a captivating example of how a city can embrace its rich past while propelling itself towards a thriving future. As a cultural and economic powerhouse, Quanzhou stands as a beacon of progress, showcasing the potential of blending tradition and modernity for a successful and vibrant society.
