Accor, a renowned hospitality group, has achieved a remarkable milestone on its path towards sustainability, marking the certification of its 100th hotel in Australia by Ecotourism Australia. This accomplishment underscores Accor’s unwavering commitment to promoting environmentally responsible practices within the hospitality industry and its ambition to establish itself as a leader in sustainable tourism.
The 100 certified hotels, spread across all states and territories of Australia, embody a strong dedication to adhering to rigorous standards in environmental, socio-economic, cultural, and responsible management practices. These hotels have implemented global best practices for sustainable tourism, ensuring they meet the stringent requirements for certification. Notably, 30% of these certified hotels are strategically located in the central business districts of Sydney and Melbourne, allowing Accor to cater to the sustainability and business needs of its corporate clientele by offering eco-conscious accommodation options in prime locations.
Accor’s journey towards sustainability is far from over. The company has set an ambitious target to achieve Sustainable Tourism Certification for all its hotels, resorts, and apartments across the Pacific region by the end of 2025. This goal reflects Accor’s dedication to operating responsibly and shaping the future of sustainable tourism, aligning with the growing global demand for environmentally friendly travel options.
Ecotourism Australia, a leading organization in promoting sustainable tourism, has lauded Accor’s commitment as a positive example for the entire hospitality industry. By prioritizing sustainable practices, Accor not only minimizes its environmental footprint but also inspires other industry players to adopt similar measures.
As Accor continues its journey toward full certification across its Pacific network, it reinforces its pledge to operate responsibly. This ongoing commitment to sustainability showcases Accor’s role in shaping the future of tourism, demonstrating that luxury and responsibility can indeed go hand in hand.
