Love it or hate it, one thing’s for sure: if you were a teenager or young adult in the 2010s, you lived through the era of Snob lipstick. This iconic bubblegum pink shade from M.A.C. Cosmetics became a defining beauty staple of the time, gracing the lips of celebrities like Paris Hilton, Rihanna, and Britney Spears.
Now, this shade that evokes intense reactions is back on the runway, making a statement at the Sandy Liang show during New York Fashion Week. Beauty artist Romy Glow, responsible for creating the looks, drew inspiration from a lipstick owned by the designer herself, blending products to achieve the perfect Snob hue.
But it wasn’t just the Sandy Liang show that hinted at Snob’s comeback. In a wave of nostalgia, M.A.C. brought the shade back into its portfolio this year with a revamped formula, and the news has sent the internet into a frenzy.
Sandy Liang, known for popularizing the coquettecore aesthetic with her vintage-inspired designs in recent seasons, is poised to thrust this cool-toned pink shade back into the spotlight once again for the Summer 2025 season. It’s a testament to the enduring power of iconic beauty products and the cyclical nature of fashion trends, bringing a touch of the past into the present with a fresh new twist.
