The Seychelles, a breathtaking archipelago of 115 islands, is set to make a significant impact at the IFTM Top Resa, one of Europe’s leading tourism trade shows. Taking place in Paris from September 17 to 19, the event will provide the perfect platform for Seychelles to showcase its unique charm and diverse offerings to a global audience of travel industry professionals.
A high-level delegation from Seychelles, led by Mrs. Sherin Francis, Principal Secretary for Tourism, will be attending the event. Joining her will be Mrs. Bernadette Willemin, Director General of Destination Marketing, and representatives from the Seychelles Tourism Board. The delegation will also include key local tourism stakeholders, such as hotels, resorts, and travel agencies.
Speaking ahead of the event, Mrs. Francis emphasized the importance of IFTM Top Resa for Seychelles’ tourism industry. “This trade show provides us with an invaluable opportunity to connect with key decision-makers, including tour operators and airline partners,” she said. “By showcasing Seychelles’ unique selling points, we aim to strengthen our position in the global tourism market and attract more visitors.”
Seychelles’ participation at IFTM Top Resa aligns with its broader strategy to diversify its tourism market and attract visitors from new source markets. The destination has been actively promoting its sustainable tourism initiatives, luxury experiences, and rich cultural heritage. The Seychelles Tourism Board has been working closely with local tourism businesses to prepare for the event, developing a comprehensive marketing plan that includes targeted campaigns, social media activities, and press releases.
Visitors to the Seychelles stand at IFTM Top Resa will have the opportunity to learn more about the destination’s pristine beaches, luxurious resorts, vibrant culture, and exciting adventure activities. The Seychelles Tourism Board is confident that its participation at the event will contribute to the continued growth of the country’s tourism industry. By showcasing Seychelles’ unique appeal to a global audience, the board aims to attract more visitors and generate significant economic benefits for the country.
