Husky Labels, an Indiana-based printing company with 33 years of experience, has taken a significant step forward by installing the Epson SurePress L-6534VW UV digital label press. This investment comes at a crucial time for the company, as it rapidly expands its customer base and production needs.
Co-owner Glenn DeRossett, a seasoned veteran of the label printing industry, started Husky Labels with a vision for growth. His decision to acquire the SurePress L-6534VW reflects a commitment to providing top-notch quality and efficient service to his expanding clientele.
Husky Labels previously relied on two Epson SurePress L-4033 presses, but the increasing demand led DeRossett to seek a more robust solution. “I really wanted a UV press,” DeRossett explained. “I have a UV flexographic printer, and I wanted to leverage that technology with a streamlined, efficient workflow for our label printers as well.”
His familiarity with Epson’s technology and his confidence in the SurePress L-6534VW, especially its ability to print with Orange Ink, led to the purchase. “We replaced an older model with the SurePress L-6534VW and now handle most incoming orders with it. The high speed and output quality are exactly what we wanted.”
The SurePress L-6534VW has become a vital asset for Husky Labels, enabling the company to produce an impressive 3 million labels per month for a wide range of industries, including alcoholic beverages, food and beverage, cosmetics, health, and more. The press’s versatility allows Husky Labels to print on various materials, including clear films, metallic foil, and other specialty substrates, providing their customers with a greater variety of creative options.
DeRossett emphasizes the importance of precise color reproduction for customer satisfaction and brand integrity. “For all labels, especially prime labels, getting the colors right is crucial since the brand image is what sells the product,” he states. “Epson does a fantastic job with the color. The colors blend beautifully, and with the addition of Orange Ink on the SurePress L-6534VW, I can reproduce a much higher percentage of Pantone colors – color reproduction is far easier and more precise.”
The SurePress L-6534VW’s efficiency extends beyond color accuracy. It offers several features that streamline workflow and boost output capabilities. The continuous stream printing, eliminating frame gaps, enhances die-cutting precision and overall label quality. The press’s variable data capabilities have opened doors for Husky Labels to take on larger clients with specific customization needs. “The continuous stream printing on the SurePress has improved our die cutting and results in a higher quality label,” says DeRossett. “And SurePress handles variable data exceptionally well, allowing us to easily customize labels with unique information for each product, which enhances our efficiency and flexibility in meeting diverse client needs.”
Husky Labels has also been impressed with the Wasatch RIP software included with the SurePress L-6534VW. The software, along with the support of the Wasatch team, has helped Husky Labels create a streamlined printing workflow that complements their growth. “Wasatch has helped us optimize our printing settings. With Epson and Wasatch, we were able to get up and running easily.”
Mike Pruitt, product manager at Epson America, highlights the importance of choosing the right technology for new businesses. “Choosing and integrating the right technology is crucial for new businesses, it’s encouraging to see how Husky Labels has already benefitted from the installation of the SurePress L-6534VW,” he says. “With the capacity and versatility of the SurePress L-6534VW, Husky Labels is equipped to grow their business and deliver exceptional results.”
DeRossett sums up the impact of the SurePress L-6534VW: “The SurePress has significantly expanded our capabilities as a new business. It allows us to grow and take on more local business opportunities, providing a quick turnaround with high-quality labels that our customers love.”
The SurePress L-6534VW, available with Digital Varnish or Orange Ink, is a testament to Epson’s commitment to innovation. The press, built with Epson’s PrecisionCore printheads, inks, LED pinning technology, and a robust control system, is designed to meet the demands of high-volume label printing. The included Wasatch RIP software provides a powerful tool for customization and workflow optimization, ensuring efficient and effective print production.
Husky Labels’ success with the SurePress L-6534VW underscores the importance of investing in cutting-edge technology to meet the evolving needs of the label printing industry. As Husky Labels continues to grow, the SurePress L-6534VW will undoubtedly remain a crucial component of their success story.
