Murare Car Rental, a leading car rental company in Zimbabwe, has reaffirmed its dedication to inclusive tourism following their impressive win at the 2024 Sanganai Hlanganani World Tourism Expo. The company was awarded the first runner-up prize for Best Car Hire Stand, a testament to their commitment to excellence and innovation within the industry.
CEO Nelson Zingoni, in his acceptance speech, emphasized Murare Car Rental’s commitment to serving a diverse range of tourists while respecting cultural beliefs, values, and norms. He highlighted the company’s proactive approach to market research and policy development, ensuring their services are tailored to meet the needs of various tourist clusters.
“We ensure our services resonate with tourists’ doctrinal and cultural beliefs, as well as their spending capacities,” Zingoni stated, demonstrating the company’s deep understanding of the needs of diverse travelers.
Murare Car Rental’s strategy also emphasizes non-discriminatory practices, adapting to the evolving attitudes and behaviors of tourists. “Inclusivity in tourism means catering to everyone, regardless of income level or travel preferences,” Zingoni added, emphasizing their commitment to accessibility and equal opportunity in the tourism industry.
Founded in 2016 with just a single car in Harare, Murare Car Rental has grown rapidly, expanding its operations to major cities across Zimbabwe. The company now boasts a fleet of over 150 vehicles and employs over 120 staff members. With offices in Harare, Mutare, Bulawayo, Victoria Falls, and Masvingo, Murare Car Rental provides convenient and reliable transportation options for tourists exploring all corners of Zimbabwe.
Murare Car Rental’s commitment to inclusive tourism and dedication to providing excellent service have solidified their position as a leader in the Zimbabwean tourism sector. The company’s success at the Sanganai Hlanganani World Tourism Expo is a testament to their dedication to exceeding customer expectations and promoting a more inclusive and accessible tourism industry for all.