SeatBoost, a trailblazing startup disrupting the air travel landscape with its dynamic seat upgrade platform, has secured a significant investment from International Airlines Group (IAG). This strategic funding represents a major step forward in SeatBoost’s mission to elevate passenger satisfaction while simultaneously boosting non-dilutive revenue for airlines.
SeatBoost’s innovative platform empowers travelers to participate in live auctions for seat upgrades using their mobile devices right at the airport. Passengers can bid on premium seats made available by partner airlines, transforming the upgrade process into an interactive and engaging experience. This solution not only delights travelers but also generates additional revenue for airlines on seats that might otherwise go unsold.
Currently, SeatBoost boasts an impressive roster of airline partners, including IAG brands Iberia, TAP Air Portugal, Condor, Avianca, and LATAM. With backing from IAG’s venture capital arm, SeatBoost is poised to expand its technological capabilities and continue enhancing the travel journey for passengers across the globe.
Kevin Stamler, CEO of SeatBoost, expressed his enthusiasm for the new partnership: “Collaborating with IAG is a monumental step for us. This investment fuels our growth and innovation, while also validating our vision. Our focus is on leveraging data-driven insights to personalize travel experiences and maximize airline revenue. The support from IAG underscores the transformative potential of SeatBoost in the travel industry.”
Raza Ali, IAG’s Vice President of Innovation, echoed the sentiment: “At IAG, innovation is at the heart of improving customer experience, optimizing operations, and driving sustainability. SeatBoost’s creative approach to unlocking new revenue streams aligns perfectly with our goals for growth and customer satisfaction.”
This collaboration with IAG will empower SeatBoost to further refine its platform, introduce new solutions, and prioritize customer-centric services, all while enhancing operational efficiency. As the company continues to grow, it remains committed to setting new benchmarks in air travel technology and ensuring seamless, personalized experiences for every passenger.
