Get ready to immerse yourself in the world of Korean beauty and fashion! ‘ALLURE K-BEAUTY FAIR in TOKYO’, hosted by renowned beauty and fashion magazine ‘Allure Korea’, is set to captivate Tokyo on October 14th, 2024. The event will be held at the vibrant Shibuya Hikarie Hall, transforming it into a haven for all things K-Beauty.
This exclusive one-day fair will feature an impressive collection of 17 leading Korean beauty and fashion brands, including those yet to grace Japanese shores. Explore a dazzling array of hit products, get hands-on with brand-new launches, and take advantage of limited-edition free samples.
Beyond the captivating cosmetics booths, the event promises an unforgettable experience. Get ready to capture memories in a special photo zone featuring the event’s charming ambassadors – the popular boy group NCT WISH.
The fair will also host the prestigious ‘K-Beauty Award’ category, a hallmark of ‘Allure Korea’ since 2007. Witness the unveiling of award-winning beauty products, meticulously chosen by a distinguished panel of judges. This impressive group includes makeup artists, beauty magazine editors, influencers, and K-Pop idol visual directors, ensuring a diverse and knowledgeable perspective on the ever-evolving world of beauty.
The event’s vibrant stage will be a hub of exciting collaborations and captivating demonstrations. Prepare to be mesmerized by makeup shows led by renowned artists like Wonjungyo and Ikigari Shinob, both esteemed judges of the ‘K-Beauty Award’. The stage will also play host to a special performance by ‘Dai & Shun’, the beloved couple from the popular Netflix reality series ‘Boyfriend’, alongside K-Pop idol hairstylist Han Seom.
For a sneak peek into the exciting lineup and schedule, be sure to follow ‘Allure Korea’ on social media and check their official event website for updates.
The excitement doesn’t stop there! Following the fair, a special pop-up shop will open its doors in Tokyo’s Nihonbashi district, running from October 14th to 18th. Both the event and pop-up offer a chance to snag exclusive gift bags filled with coveted beauty samples.
Don’t miss this incredible opportunity to immerse yourself in the captivating world of K-Beauty! This unique experience promises to be a highlight of the year, offering a chance to discover new favorites, witness beauty artistry at its finest, and engage with the latest trends. Mark your calendars for October 14th and join the K-Beauty celebration!
