In the wake of the devastating Hurricane Milton, Apple CEO Tim Cook has pledged the company’s support for relief efforts. On Thursday, Cook took to X, formerly Twitter, and announced, “Apple will be making a donation to help with relief efforts on the ground.”
Hurricane Milton, following closely after Hurricane Helene, has caused widespread destruction across Florida. The storm brought significant damage, power outages, and severe flooding, leaving countless residents in need. Our hearts go out to all those impacted by the devastation of Hurricane Milton. To everyone still in harm’s way, please stay safe.
While the specific amount of Apple’s donation has not been disclosed, this act of support follows a similar contribution after Hurricane Helene. Apple’s commitment to disaster relief extends beyond financial aid. The tech giant’s technology has proven invaluable in helping survivors during past natural disasters.
After Hurricane Helene, Apple’s satellite messaging feature emerged as a crucial lifeline for those left without power and cellular service. This feature, introduced in the iOS 18 update, allows users to stay connected even without cellular or Wi-Fi coverage. As Hurricane Milton approached, the importance of preparedness was highlighted, with resources available to activate the iPhone Emergency SOS feature. This feature can be a crucial lifeline if traditional communication methods fail during such intense storms.
Hurricane Milton, a Category 3 storm, made landfall near Siesta Key, Florida, on Wednesday. The storm, with wind gusts exceeding 120 mph, has resulted in at least 12 fatalities, with the death toll expected to rise as rescue operations continue. It caused widespread power outages, affecting major utility providers and leaving over two million residents without power.
Apple’s support in such situations is not only financial but also technological. The company’s commitment to helping those affected by Hurricane Milton demonstrates its dedication to making a positive impact in times of crisis.
