The OnePlus 13 has been generating buzz for months, particularly after early images surfaced just four months after the release of its predecessor, the OnePlus 12. While anticipation for the new flagship has been high, one crucial piece of information has remained elusive: the price. That mystery has now been partially unveiled, thanks to a leak on Weibo, and the news isn’t exactly what many hoped for.
According to the leak, the top-of-the-line OnePlus 13 configuration, featuring 16GB of RAM and 512GB of storage, is expected to cost around $738 in China. This represents a substantial price increase compared to the OnePlus 12, which launched in China for $677. Considering the OnePlus 12’s US launch price of $800, the OnePlus 13 could potentially start at $900 in the US market, assuming similar conversion rates.
While it’s essential to treat leaked information with caution, this price hike isn’t entirely unexpected. The OnePlus 13 is rumored to boast a new BOE X2 display, which has earned the coveted DisplayMate A++ certification. This certification, the highest awarded by DisplayMate, signifies that the display has excelled in rigorous testing across a wide range of parameters. If true, the OnePlus 13 would be the only phone currently boasting this prestigious certification, justifying a premium price point.
Beyond the display, the OnePlus 13 is expected to pack a powerful punch, powered by the upcoming Snapdragon 8 Gen 4 chip and fueled by a massive 6,000mAh battery. These features, combined with the impressive display, contribute to a strong case for a price increase.
However, it remains to be seen whether the rumored price increase will resonate with consumers. While the OnePlus 13 promises a compelling feature set, the price tag may not align with the brand’s traditional value proposition. Ultimately, the final price of the OnePlus 13 will be determined when the phone officially launches, but this leak has undoubtedly sparked debate and speculation within the tech community.