The Athens Authentic Marathon, a renowned event that drew over 73,000 runners from across the globe, witnessed a powerful display of athleticism and cultural unity. At the heart of this remarkable gathering was AEGEAN Airlines, a dedicated sponsor who played a pivotal role in enhancing the marathon’s experience.
AEGEAN, serving as the “Grand Sponsor of SEGAS” and the “Sponsor of the Authentic Athens Marathon and Half Marathon,” has been a cornerstone of the event since 2015. The airline’s commitment to this iconic marathon extends beyond mere sponsorship; it reflects a deep-rooted dedication to promoting Athens as a premier destination for sports, tourism, and cultural heritage.
Adding an exciting dimension to the marathon, AEGEAN introduced a unique activation in the “Sponsors’ Village” called the “collective marathon race.” This interactive experience allowed visitors to participate in a symbolic marathon on treadmills, covering the entire 42.2 kilometers, representing the journey of 180 passengers on an AEGEAN flight. Runners worked in succession, showcasing the spirit of teamwork and shared achievement. To celebrate their efforts, AEGEAN offered participants the opportunity to win complimentary flight tickets and exclusive travel discounts, blending the thrill of athletic accomplishment with the joy of travel.
AEGEAN’s involvement further extended to its own dedicated running team, comprised of 800 employees, friends, and family members. Participants of all ages enthusiastically joined the race, participating in various categories, including the 5km, 10km, and the full 42km marathon. This vibrant participation highlighted AEGEAN’s commitment to the values of perseverance, determination, and personal achievement.
For 25 years, AEGEAN has consistently supported major events in Athens and across Greece, fostering a vibrant celebration of sports, culture, and tourism. The airline continues to craft unique travel experiences, reinforcing its role as a key partner in promoting the vibrant spirit of Greece on the global stage. The Athens Authentic Marathon, with AEGEAN Airlines at its heart, served as a powerful testament to the unifying power of sports, the allure of cultural discovery, and the enduring commitment to promoting Greece as a global destination.
