Agmatix, a leading agricultural data and AI-powered technology company, has announced the launch of RegenIQ, a revolutionary platform designed to drive the adoption of regenerative agriculture practices. This new solution was unveiled at the Regenerative Agriculture Summit in Europe, where it promises to address a key challenge in the industry: the lack of a consistent and acceptable measurement system for regenerative agriculture practices at scale.
RegenIQ offers a structured approach to assessing the impact of field-level efforts, supporting both environmental health and productivity. It aligns with leading global definitions and frameworks for regenerative agriculture, enabling companies to track and achieve their ESG goals and Scope 3 requirements by actively working with growers.
The platform connects agrifood companies to real-time field-level activities, empowering them to tailor regenerative practices to specific crops and conditions through a standardized, data-driven approach. This not only enhances environmental effectiveness but also strengthens supply chain resilience.
“In an industry where profit margins are tight, growers are understandably cautious about investing in farming techniques that don’t guarantee strong returns,” says Ron Baruchi, CEO of Agmatix. “RegenIQ addresses this concern by focusing on efficient resource use and financial viability, helping to derisk investment decisions. It provides essential data for food and beverage companies, agronomists, and growers to evaluate the viability and potential impact of regenerative practices on their operations.”
RegenIQ offers a scalable and adaptable approach to assessing the impact of local practices on environmental outcomes and crop yields across four key areas:
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Soil Health:
Aligning land use with terrain, maintaining soil health, preventing degradation, and enhancing the soil’s role as a greenhouse gas sink.*
Water:
Managing water resources efficiently, reducing runoff and pollution, and ensuring fair access to clean water for humans and wildlife.*
Biodiversity:
Boosting biodiversity, supporting pollinators, maintaining genetic diversity, and controlling invasive species.*
Climate:
Minimizing greenhouse gases, adapting to climate change, and strengthening farm resilience.“The adoption rate of regenerative practices must triple to limit climate change to a 1.5-degree increase,” concludes Baruchi. “The biggest challenge to achieving that is the lack of a holistic, adaptable approach to assessing the impact of these practices. Without clear assessments, it is difficult for both growers and food and beverage companies to gauge the value of their investments in regenerative practices. That’s why RegenIQ is so important—it provides the knowledge and confidence needed for businesses of all sizes to successfully support and scale regenerative agriculture.”
Agmatix, through its AI-powered platform, is committed to shaping the future of sustainable agriculture. Its suite of solutions supports every aspect of the agricultural value chain, from research and development of innovations to measuring the efforts and outcomes of regenerative agriculture practices. The company believes that RegenIQ can be a game-changer for the agricultural industry, driving the adoption of sustainable practices and ensuring a more resilient and sustainable food supply chain for the future.
