Aimé Leon Dore Announces Expansion into Golf Apparel
Aimé Leon Dore, the New York City-based streetwear label known for its elevated designs and cult following, has announced its expansion into golf apparel. The brand released a teaser video this morning signaling its move into the world of fairways and greens.
The one-minute video depicts a man cleaning a set of gleaming Titleist golf clubs and placing them back into a vintage caddie bag against the backdrop of an NYC weather report. The footage provides a glimpse of the collection’s potential design elements, including a bucket hat, relaxed fit trousers with hip pockets, and a wind shirt with a half-zip opening.
Compared to Aimé Leon Dore’s current offerings, the golf collection appears to incorporate more technical fabrics suitable for the challenges of the sport. The brand’s distinctive logo is subtly incorporated into the design, featuring a depiction of a green and flagstick adorned with the word “AIMÉ”.
To receive updates and be notified when the collection drops, interested individuals can visit the ALD website and enter their email address. This expansion marks a significant step for Aimé Leon Dore as it continues to establish its footing and raise awareness for golf among a younger and more style-conscious audience.
