AIME Wins Best Exhibition Award for Third Consecutive Year: Asia Pacific’s Premier Business Event Returns in 2025

## AIME Wins Best Exhibition Award for Third Consecutive Year: Asia Pacific’s Premier Business Event Returns in 2025

The Asia Pacific Incentives and Meetings Event (AIME) has continued its reign as the leading business event in the region, winning the prestigious Best Exhibition or Trade Show award at the 2024 Australian Event Awards for the third year in a row. This remarkable achievement further solidifies AIME’s position as the go-to platform for the meetings and events industry in the Asia Pacific.

The event, with a rich legacy in the business events sector, has garnered widespread recognition, including the Australian Event of the Year award in 2022. AIME connects international and local buyers with world-class exhibitors from across Asia Pacific and beyond, creating an unparalleled network for the industry.

AIME 2025: Bigger and Brighter

The next iteration of this premier three-day event will be held at the Melbourne Convention and Exhibition Centre (MCEC) from February 10 to 12, 2025. AIME 2025 promises to be one of the largest gatherings of business events professionals in the region, with over 600 exhibitors and 650 hosted buyers already confirmed.

With more than 20,000 meetings anticipated, AIME 2025 will provide a dynamic platform for networking, knowledge sharing, and business development. Attendees can expect a packed schedule of insightful presentations, interactive sessions, and valuable opportunities to forge meaningful connections that will drive the industry forward.

The Power of Collaboration: AIME’s Driving Force

Event Director Silke Calder, along with her dedicated team from Talk2 Media and Events, has been instrumental in shaping AIME’s success. This will be the fourth AIME event managed by Calder and her team, who work on behalf of the Melbourne Convention Bureau (MCB). Calder expressed her excitement about receiving the award once again, highlighting the dedication of her team: “We are especially delighted to receive this fantastic award for the third year in a row. Recognition from the Australian Event Awards & Symposium, which fosters continued excellence, innovation, and unity across the industry, is a huge honor. We are truly thrilled.”

She also extended her gratitude to the MCB and the event’s partners for their invaluable support.

Matt Pearce, CEO of Talk2 Media & Events, echoed this sentiment, emphasizing AIME’s unique position within the industry: “Asia Pacific Incentives and Meetings Event (AIME) is uniquely created by the business events industry for the business events industry and continues to be the region’s hub for idea generation, knowledge exchange, and professional development. The AIME team’s dedication to industry collaboration and consultation creates a cohesive platform for connections. It’s an honor to be recognized.”

AIME: A Vital Engine for the Asia Pacific Business Events Industry

Melbourne Convention Bureau CEO Julia Swanson highlighted AIME’s significant impact on the region: “For over 30 years, Asia Pacific Incentives and Meetings Event (AIME) has been a key event for the business events industry in the Asia Pacific, and it’s an honor to see its legacy acknowledged once again in 2024. This award highlights the show’s impact on our industry, fostering meaningful connections and business opportunities for all involved, while delivering significant economic benefits to Victoria. We look forward to welcoming everyone back to vibrant Melbourne in February 2025.”

Swanson’s statement captures the essence of AIME: more than just an exhibition or trade show, it is an integral part of the Asia Pacific business events ecosystem. The event plays a crucial role in facilitating meaningful interactions, driving business development, and showcasing innovative solutions in the sector. By hosting international exhibitors and buyers, AIME offers an invaluable platform for cross-border collaborations and the development of new opportunities in the Asia Pacific region.

AIME 2025: A Must-Attend Event for the Industry

With AIME 2025 expected to draw even larger crowds and more international participants, the event is set to be a highlight on the global business events calendar. Attendees can look forward to a diverse range of exhibitors showcasing the latest trends, technologies, and services shaping the future of business events. The event’s curated schedule will include one-on-one meetings, dynamic networking events, and interactive education sessions aimed at enhancing professional development.

In addition to its impressive exhibitor lineup, AIME 2025 will offer participants the opportunity to explore Melbourne, a city renowned for its vibrant culture, rich history, and world-class facilities. The MCEC will provide the perfect backdrop for this internationally recognized event, offering state-of-the-art exhibition spaces and services designed to meet the needs of the business events industry.

As Asia Pacific Incentives and Meetings Event (AIME) continues to garner accolades and cement its reputation as the premier business event in the Asia Pacific, the future looks incredibly bright for both the event and the wider industry it serves. With its strategic focus on innovation, collaboration, and industry growth, AIME will undoubtedly continue to lead the way in shaping the future of business events in the region.

Industry professionals, exhibitors, and buyers are encouraged to mark their calendars for Asia Pacific Incentives and Meetings Event (AIME) 2025, which promises to deliver another world-class event that fosters connections, drives business growth, and highlights the best the Asia Pacific region has to offer.

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