Apple is reportedly planning a major expansion into the foldable device market, with rumors swirling around an 18.8-inch foldable iPad slated for release by 2028. This ambitious project, revealed by Bloomberg’s Mark Gurman, signifies a significant leap in Apple’s product strategy, potentially blurring the lines between tablets and laptops. Gurman, citing sources within Apple, describes the device as offering a seamless experience akin to using two iPad Pros simultaneously. The foldable iPad is said to be the culmination of years of research and development, with prototypes already successfully produced by Apple’s industrial design team. The project, initially conceived as a 20-inch iPad/MacBook hybrid in 2022, is now reportedly focusing on a more refined 18.8-inch model, showcasing Apple’s iterative design approach. This evolution highlights Apple’s commitment to continuous improvement and refinement of its product lineup.
The timeline for the release suggests a phased approach. A smaller version of the foldable iPad may launch between 2026 and 2027, preceding the larger model. This strategic rollout could allow Apple to gauge market reaction and refine the technology before launching its flagship foldable device. This approach also reflects Apple’s typical cautious strategy, which involves meticulously testing and perfecting products before releasing them to the general public. This strategy has consistently contributed to Apple’s strong reputation and long-term market success. The introduction of the foldable iPad is expected to coincide with other significant hardware upgrades. Gurman’s reports corroborate an alleged Apple internal roadmap, hinting at the arrival of OLED MacBook Pros in 2026 and a subsequent MacBook Air OLED update in 2027. This convergence of hardware advancements suggests a broader ecosystem shift, all pointed toward a more integrated and powerful Apple experience.
Beyond the foldable iPad, whispers suggest a foldable iPhone is also under development, although a release date is not anticipated before 2026 at the earliest. This signifies Apple’s intention to explore the foldable device space across its flagship product lines. This move is clearly indicative of Apple’s desire to stay at the forefront of technological innovation, and to continue to expand its product portfolio. The foldable iPad’s expected ability to run macOS apps by 2028 adds another layer of intrigue. Given that Macs already support iPhone and iPad apps, this reciprocal functionality could dramatically increase the device’s value proposition, potentially justifying its expected high price point. Consider that the current 13-inch iPad Pro starts at $1,299; a foldable device boasting the capabilities of both a Mac and iPad would likely command a premium.
The potential impact of these foldable devices on the tablet and smartphone markets is substantial. By seamlessly merging the functionalities of iPads and Macs, Apple could redefine consumer expectations and spark further innovation within the industry. The news serves as a compelling illustration of Apple’s enduring commitment to innovation, design excellence, and pushing the boundaries of mobile computing. The upcoming years promise exciting advancements from Apple, and the foldable iPad stands as a testament to the company’s continued drive towards technological leadership. The foldable device market is becoming increasingly competitive, with many key players introducing their own foldable products, thereby creating an exciting atmosphere within the industry. Apple’s entry into this market will undoubtedly be met with high anticipation and significant market analysis, adding to the already intense and competitive dynamics of the tech landscape.
