Apple’s latest iPad Pro lineup introduces a new pricing strategy that ties the performance of the M4 processor to the amount of storage and RAM you purchase. This means that to get the best performance, you’ll need to spend a lot more money.
Previously, all iPad Pro models offered the same performance across all storage and RAM configurations. However, with the new pricing strategy, the entry-level 128GB model now comes with a slower M4 processor than the higher-storage models. To get the best performance, you’ll need to purchase the 512GB or 1TB model, which come with a faster M4 processor with more cores and a higher clock speed.
This new pricing strategy has been met with criticism from some users, who argue that it’s unfair to charge more for a higher-performing processor when the tablet is already so expensive. The 128GB iPad Pro starts at $799, while the 512GB model costs $999 and the 1TB model costs $1,299.
Apple has not yet commented on the criticism, but it’s worth noting that the new pricing strategy is not unique to the iPad Pro. Apple has also implemented similar pricing strategies for other products in its lineup, such as the iPhone and MacBook Air. It remains to be seen whether Apple will change its pricing strategy in response to the criticism, but it’s clear that the company is willing to charge a premium for higher-performance hardware.
