## Attention Raises $14 Million to Revolutionize Sales with AI-Powered Automations
Attention, the AI-powered platform transforming customer conversations into actionable insights, has secured $14 million in Series A funding. This investment, led by Alven with participation from Eniac, 645 Ventures, Aglae, Frst, and Liquid2, signifies the booming demand for Attention’s innovative AI solutions. The company has witnessed a remarkable 10x revenue increase this year, serving prominent clients like Crunchbase, BambooHR, Aircall, and Clay.
Founded by seasoned entrepreneurs Anis Bennaceur and Matthias Wickenburg, Attention addresses a critical pain point in the market: unlocking the valuable data hidden within customer interactions. Traditional methods for capturing and analyzing this data are often expensive, prone to errors, and incomplete. Attention automates this process, empowering sales teams with a robust tool to close more deals by leveraging the voice of the customer.
“Automating CRM entry from customer conversations and writing follow-up emails was just the beginning,” stated Bennaceur, Co-Founder and CEO of Attention. “There’s so much more to be done with these invaluable interactions.”
Attention plans to utilize the new funding to cater to the robust market demand, expand its go-to-market team, and continue investing in product and engineering to solidify its leadership in the AI-driven sales market, a category it pioneered.
Attention’s long-term vision is ambitious: to fully automate routine tasks handled by revenue and sales teams, enabling them to focus on more strategic activities. “We have built a system of cognition that continuously learns and improves, delivering better results over time,” explained Wickenburg, Co-Founder and CTO of Attention. “We believe that our technology will not only enhance jobs but also redefine them, making sales teams more efficient and effective than ever.”
Thomas Cuvelier, General Partner at lead investor Alven, who has also backed transformative AI unicorns like Dataiku and Algolia, shared his insights: “Attention’s Generative AI native capabilities are a paradigm shift to a system of cognition for the revenue function. They can effectively clone top performers by extracting features out of successful sales deals while simultaneously dramatically enhancing productivity. Anis and Matthias possess an exceptional eye for product development, and have built a compelling proposition within a very large, fast-growing, and dynamic market.”
Austin Myers, VP Revenue at Certificial and an Attention customer, highlighted the platform’s impact: “Thanks to Attention, our sales pipeline velocity has skyrocketed. With automated CRM entry and insightful scorecards, deals progress smoothly, leading to quicker conversions. It’s streamlined our processes and turbocharged our revenue growth.”
This round of funding represents a pivotal chapter in Attention’s growth story. With a robust foundation, a clear strategic direction, and the support of world-class investors, the company is poised to make significant strides in revolutionizing sales enablement for businesses worldwide.
To connect with the Attention team, reach out at team@attention.com.
