In her uploaded video, Beyoncé took her fans through her hair care routine step-by-step. She emphasized the quality of her Cécred products, saying, ‘I’m really proud of the quality.’
Beyoncé also addressed the misconception that people who wear wigs don’t have healthy hair. She stated, ‘The stigma and misconception is that people that wear wigs don’t have long and healthy hair. That’s some bull s—t cause it ain’t nobody’s business.’
Since using Cécred products, Beyoncé has noticed significant improvements in her hair’s length and moisture. She shared, ‘My hair has never grown so long, nor been so moisturized.’
Fans around the world have been inspired by Beyoncé’s routine and have shared their own #cecredwashday rituals on social media. Beyoncé expressed her appreciation for their support and congratulated her Cécred team for ‘contributing to developing award-winning products.’