As fashion brands gear up for the arrival of autumn collections, many are offering significant discounts on their summer staples. Among them is British brand Boden, known for its cheerful colors and playful patterns.
Boden’s dresses are ideal for a variety of occasions, from destination weddings and weekend getaways to everyday wear. The Flo Cotton Midi Shirt Dress, a signature style that has earned a devoted following, is currently part of Boden’s summer clearance with a 50% discount. This means you can now own this beloved piece for £67.50, down from £135.
The Flo dress is a versatile option that can be styled for both summer and autumn. Its pretty blue and white tones create a timeless combination that transitions effortlessly between seasons. Shoppers rave about its flattering tiered silhouette and the optional waist tie that defines the figure. Available in petite and regular lengths, from sizes 6 to 22, the dress boasts a comfortable fit and flare skirt design. The mid-calf length pairs well with sandals in summer and knee-high boots as the weather cools.
Some shoppers prefer to remove the fabric belt for a casual, loose-fit style, while others like to accentuate the hourglass figure with a thick black or brown belt.
One customer shared, “I love that it is lined and it is very flattering on my middle age mom curves. I am delighted to have taken a chance on this dress. I can’t wait for the weather to turn so I can wear it on repeat…everywhere.”
Another shopper noted that the brighter color versions are more suited for summer vacations, while the blue abstract print offers a more casual aesthetic. The Flo dress has also received numerous compliments from shoppers, with one customer stating, “Perfect fit size 20. I wore it recently to the NEC Quilt exhibition and got many lovely compliments. At first, I thought it might be a bit bright for my 78 years, but it made me feel young again!”
While many shoppers praise the Flo dress, some have noted that the pattern doesn’t always line up perfectly. Additionally, a woman with a fuller bust found that the waistline hugged her ribcage rather than her waist, creating an uncomfortable fit.
If you’re looking for alternative options, Laura Ashley’s Midaxi Shirt Dress offers gathering at the waist with adjustable drawstring ties, providing a comfortable fit and flattering shape. This dress is available at Next for £58.
Kate Middleton’s go-to brand, LK Bennett, has also reduced prices on iconic dresses, including the Frances Striped Sustainable Viscose Rich Shirt Dress. Originally priced at £359, it’s now available for £179.