Boss and Onitsuka Tiger Spring/Summer 2025: A Glimpse into the Future of Fashion

Milan Fashion Week has been abuzz with anticipation, and the second day brought two highly anticipated shows: Boss and Onitsuka Tiger. Both brands presented collections that showcased their unique takes on the future of fashion, merging classic elements with modern trends.

Boss: Classic Meets Casual

Thai actor and singer Mew kicked off the Boss show at the elegant Palazzo Senato, setting the stage for a collection that embodies the brand’s signature sophisticated-yet-casual aesthetic. Mew, dressed in a tonal grey ensemble of blazer, shirt, and trousers, epitomized the Boss man—stylish, confident, and ready to embrace life’s challenges. The collection showcased the brand’s penchant for wearable pieces, with delicately layered outfits that exuded an air of effortless chic. The menswear proved stronger than the womenswear, with the season’s newest bags taking center stage, showcasing the brand’s focus on practicality and functionality. These carefully designed shoulder bags, slung open to reveal keys, sunglasses, and other essentials, were a perfect embodiment of the Boss lifestyle.

Onitsuka Tiger: A Bold New Vision

Onitsuka Tiger, the Japanese luxury footwear brand known for its iconic sneakers and distinctive designs, brought a vibrant energy to the runway. This season, designer Andrea Pompilio presented a collection that pushed the boundaries of the brand’s signature aesthetic, while staying true to its core values of comfort and style. The show, held at the Rotonda della Besana, was a visual feast, with a set awash in yellow—from sneakers to backpacks.

Celebrities like Twice’s Momo and Thai star Baifern added to the excitement, showcasing Onitsuka Tiger’s statement pieces. Singer Normani was a standout in an oversized chocolate puffer, skin-tight yellow tights, and statement heels. The collection offered a strong focus on tailoring, with comfortable yet stylish footwear taking center stage. Oversized fuzzy slip-ons, Mary Jane heels, and statement sneakers were paired with tinsel tops, sheer skirts, and panelled A-line pieces. One of the most striking elements of the collection was Onitsuka Tiger’s introduction of nude, bodycon wrap dresses—a decidedly more dressy offering that hinted at the brand’s evolving design direction.

Both Boss and Onitsuka Tiger presented captivating collections that showcased their unique takes on the future of fashion, leaving attendees eager to see what these brands will bring to the world in the coming seasons.

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