Bottega Veneta’s Fall 2023 show in Milan was a delightful departure from the norm, taking inspiration from childhood memories and playful design. Creative Director Matthieu Blazy transformed the runway into a whimsical wonderland, a stark contrast to the usual formality of the fashion week. To accommodate guests, Blazy opted for plush, animal-shaped seating, inspired by Zanotta’s iconic Sacco armchair. These whimsical companions – whales, foxes, dogs, snakes, and rabbits – were scattered throughout the space, adding a touch of unexpected fun to the event.
Once celebrities like Kendall Jenner and ASAP Rocky settled into their respective animal companions, the show began. The collection itself was a nostalgic ode to Blazy’s childhood, evoking memories of his father returning from work with a shopping bag and briefcase, his aunt bringing flowers during a visit, and his mother picking him up from school or wearing a pink robe around the house. This sentimental journey translated into clothing that captured the raw, honest, and playful desires of a child.
Blazy presented a collection that pushed boundaries, blurring the lines between tailored pieces and everyday garments. Skirts were half-trousers, oversized coats featured rounded, asymmetrical lapels, and maxi-blazers (yes, truly massive) dominated the scene. Rounded, sometimes cinched shirts complemented these pieces, adding a touch of playful asymmetry. Even the clothes themselves seemed to carry the essence of a messy closet, appearing intentionally rumpled and lived-in. The show was further punctuated by playful accents, like a frog brooch climbing up the models’ bodies and matchsticks dangling from a full black look.
The most whimsical moment of the presentation was the introduction of plush creatures crafted from leather. These whimsical creations further emphasized Blazy’s commitment to exploring the discoveries and imagination of childhood. By weaving this thread of enchantment into the runway show, Bottega Veneta created one of the most captivating spectacles of Milan Fashion Week.