Brunello Cucinelli, a name synonymous with Italian luxury, has built its reputation on the mastery of cashmere and the pursuit of exceptional craftsmanship. Founded in 1978, the brand has evolved into a complete lifestyle experience, captivating customers with its decadent fabrics and refined designs. Now led by the Cucinelli family, with Camilla Cucinelli at the helm of womenswear, Alessio Piastrelli as menswear creative director, and Riccardo Stefanelli as CEO, the brand continues to push boundaries and redefine the meaning of ‘gentle luxury.’
At Milan Fashion Week, the brand showcased its Spring/Summer 2025 collection, aptly titled ‘Echoes of a Journey.’ This evocative theme brought together the vibrancy of a Mediterranean coast with the tranquility of a desert landscape. The collection unveiled three key facets: a vibrant color palette, a reinterpretation of signature house elements, and travel-ready details.
This season, Brunello Cucinelli emphasizes a sense of easy and casual dressing, a theme that has become a recurring motif on the runways. The collection highlights impeccable tailoring, exquisite craftsmanship, and minimalist designs with a touch of polished elegance. Masculine-meets-novel matching sets are juxtaposed with softened fabrics adorning structured pieces like blazers and trousers.
However, the true heart of the collection lies in its exquisite knitwear. A standout piece, a hand-crafted top, takes a remarkable 60 hours to create, resulting in a one-of-a-kind masterpiece that radiates three-dimensional beauty. Crafted from natural yarn, the intricate craquelé-effect embroidery and macramé details take center stage, showcasing the meticulous attention to detail that defines Brunello Cucinelli.
Another highlight of the collection is the impressive array of bags. Crafted with a tonal and earthy color palette, the brand’s accessories remain faithful to its commitment to exceptional materials and craftsmanship, showcasing leather and raffia in exquisite combinations. Sumptuous tasseled pouches, mini top-handle bags, and denim carry-alls are just a few of the standouts in this curated collection.
Brunello Cucinelli’s Spring/Summer 2025 collection is a testament to the enduring legacy of Italian luxury, offering a timeless blend of elegance, craftsmanship, and a celebration of the ‘gentle luxury’ lifestyle.