California Fish Grill Leverages Epson OmniLink TM-L100 for Liner-Free Labeling Success

## California Fish Grill Embraces Epson OmniLink TM-L100 for Efficient, Liner-Free Labeling

California Fish Grill, a fast-casual restaurant renowned for its commitment to sustainable and responsibly sourced seafood, is leveraging the power of technology to enhance customer service and streamline operations. At the heart of their efficient kitchen lies the Epson OmniLink TM-L100, a reliable and durable liner-free compatible (LFC) thermal label printer.

Jay Haskell, Director of Restaurant Systems at California Fish Grill, highlights the printer’s importance: “In a busy kitchen environment, we need technology solutions that just work, and that’s exactly what the OmniLink TM-L100 delivers.” The printer’s liner-free capabilities allow for the creation of sticky labels for every order, whether dine-in, take-out, or delivery, ensuring accuracy and efficiency.

The OmniLink TM-L100 boasts Epson’s broadest liner-free media support, making it ideal for various applications like bag labels and item labeling. Its tablet-friendly connectivity options further streamline processes, enabling restaurants to meet the growing demand for digital orders, including buy-online-pickup-in-store (BOPIS) and delivery.

California Fish Grill has implemented the OmniLink TM-L100 across its nearly 60 locations, replacing their previous Epson TM-L90 printers. Haskell expresses satisfaction with the upgrade: “We love the way the OmniLink TM-L100 prints. The reliability, durability, and print quality, even with smaller fonts, make it perfect for our needs.”

The shift towards online and take-out orders, a trend experienced by many restaurants, has been significant for California Fish Grill. Haskell estimates that 60% of their orders are now take-out. “This has changed our business, and it’s crucial that boxes are labeled correctly as we move orders through our system.”

The OmniLink TM-L100’s reliability is paramount. “We only have one printer per location, so it needs to be dependable. If it goes down, it’s a major hassle for the staff,” says Haskell. “We’re fortunate to have found an LFC printer that not only delivers the quality we need for accurate orders but also the durability and reliability to withstand the heat of the kitchen and keep churning out labels consistently.”

Ian Livesay, Product Manager for Epson America’s Business Systems Division, underscores the significance of the printer’s role in the evolving restaurant industry: “In a constantly evolving industry, the OmniLink TM-L100 helps restaurants thrive in hospitality. The life of a takeout order or pickup label may be short, but it can have a big impact, allowing restaurants like California Fish Grill to present information clearly and positively represent their brand.”

Epson’s commitment to innovation continues to drive the development of cutting-edge solutions that empower businesses like California Fish Grill to succeed in a dynamic and demanding landscape.

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