Results for: Tourism

Berlin Brandenburg Airport (BER) experienced significant growth in passenger traffic, aircraft movements, and air freight in April 2024 compared to both the previous year and pre-pandemic levels. Passenger traffic reached 2.15 million, a 12.6% increase from April 2023, while aircraft movements rose by 14.1% to 16,689. Air freight also saw a remarkable 55.8% increase year-over-year, handling 3,790 tonnes.

The Global Sustainable Tourism Council (GSTC) is actively developing the GSTC Attraction Criteria, a set of standards for sustainable tourist attractions. This project, supported by the Singapore Tourism Board (STB), aims to establish a benchmark for quality and sustainability in attractions worldwide. The criteria are currently undergoing Feasibility Assessment, and stakeholders are encouraged to participate in the review process to ensure their robustness and adaptability.

During the Arabian Travel Market exhibition in Dubai, the Saudi Tourism Authority and ‘egylière’ signed a memorandum of understanding (MoU) to explore opportunities to promote Saudi tourism destinations. This partnership aims to showcase ‘egylière’s’ luxury services, enhance the promotion of Saudi tourist destinations, and bring forth exclusive luxury experiences. ‘Egylière’ will utilize its platforms to promote Saudi destinations, introduce its offerings to tourism companies, and seek new opportunities for collaboration. This partnership aligns with the Saudi Tourism Authority’s strategy to empower private sector partners in promoting the Kingdom’s diverse tourism offerings.

At the Arabian Travel Market exhibition in Dubai, the Saudi Tourism Authority and Jetex signed a memorandum of understanding to boost cooperation and increase visitor numbers to luxury destinations in Saudi Arabia. The collaboration will leverage Jetex’s Elite program database and develop effective marketing strategies to promote these destinations and Jetex’s airline products among tourism companies and business partners.

The Saudi Tourism Authority and Quintessentially, a global leader in luxury lifestyle management, have formed a strategic partnership to enhance tourism offerings in Saudi Arabia. The partnership will leverage Quintessentially’s extensive network and services to provide premium experiences for tourists and business partners, further strengthening the Kingdom’s position as a desirable destination.

The Saudi Tourism Authority (STA) participated in the Arabian Travel Market (ATM) 2024 with a delegation of over 72 partners, showcasing summer destinations and forging partnerships to boost tourism. The agency signed over 40 agreements, including collaborations with Flyadeal, Noon, and China i2i Group, and strategic alliances with Saudia and Riyadh Air. STA’s CEO and Board Member, Fahd Hamidaddin, emphasized the importance of regional collaboration and pledged to position the GCC as a global tourism hub.

At the Arabian Travel Market exhibition in Dubai, the Saudi Tourism Authority and MJS Investment Company signed a memorandum of understanding (MoU) to develop unique tourism experiences for specific segments within the GCC. This collaboration aims to attract tourists to Saudi Arabia through tailored culinary experiences, including Saudi cuisine courses, traditional food sampling, culinary tours, and visits to local factories or restaurants. The MoU aligns with Saudi Vision 2030, which seeks to position Saudi Arabia as a leading destination for exceptional culinary experiences.

The Saudi Tourism Authority (STA) has partnered with noon.com, a leading Middle Eastern digital marketplace, to enhance the tourism experience in Saudi Arabia. The agreement will create specialized booking platforms on noon.com, offer unique deals and welcome packages to visitors, and facilitate the resale of event tickets in the Gulf region and Egypt. This partnership is part of the STA’s strategy to collaborate with global and local partners to boost tourism by promoting Saudi Arabia’s cultural, climatic, natural attractions, and historical sites.

The Sabah Tourism Board, in collaboration with Batik Air and Fun Holiday, successfully conducted a roadshow in Uzbekistan’s historic cities of Samarkand and Tashkent. The events showcased Sabah’s Muslim-friendly tourism offerings, attracting significant interest from Uzbek tourists. With convenient direct flights connecting Tashkent to Kuala Lumpur, Uzbekistan is now a priority market for Sabah’s tourism industry.

Ithraa Alkhair Company for Pilgrims Services, an authorized Hajj service provider for non-Arab African pilgrims, organized its inaugural seminar for European pilgrims in Antwerp, Belgium. The event emphasized the importance of adhering to Saudi Hajj regulations and highlighted the contributions of sheikhs, pilgrims, and guides to the success of Ithraa Alkhair’s direct Hajj initiative. The seminar introduced the company’s new brand identity, promoted its Hajj and Umrah packages, and aimed to attract new clientele in targeted regions.