Calvin Klein has tapped South Korean singer and actor Cha Eun Woo as the face of their Fall 2024 Men’s Wear campaign. The campaign, directed by Aje Duane and shot by Park Jong Ha, captures the essence of Calvin Klein’s classic tailoring with a modern twist, highlighting Eun Woo’s effortless charm against a backdrop of warm natural light and playful pops of blue.
Eun Woo expressed his excitement about the collaboration, stating, “I’ve admired Calvin Klein for a long time, so participating in this campaign is like a dream come true. Calvin Klein has a timeless style and every look is so sophisticated. I can’t wait for fans around the world to see it.”
Calvin Klein’s Fall 2024 Men’s Wear collection offers a curated selection of transitional outerwear, timeless tailoring, and sharp minimalism. The campaign showcases the brand’s signature classic logo T-shirts and 90s straight-leg jeans, elevated with new outerwear options such as matte bomber jackets, cotton twill car coats, and leather car coats.
Refined stretch blazers and double-breasted wool gabardine suits are crafted with a modern slim silhouette. Tailored separates, including 100% cotton shirts and pull-on wool suits, are updated with fresh proportions and premium materials for a modern edge.
The campaign launched on September 10th and is available at Calvin Klein retail stores and the official online store. Explore the collection, featuring tailored suits, dresses, knitwear, separates, and outerwear, at calvinklein.com.
For inquiries, contact Calvin Klein Customer Service at 0120-657-889 or visit https://japan.calvinklein.com/.
