Club Med, the pioneer of the all-inclusive vacation, has announced a transformative partnership with renowned yoga instructor Jonah Kest. He will now serve as the Yoga Ambassador at the brand’s North American and Caribbean resorts. This collaboration represents a significant step in Club Med’s commitment to promoting holistic well-being, elevating guest experiences, and reinforcing its status as the premier lifestyle vacation brand.
Born into a yoga legacy, Jonah Kest has made a name for himself as a globally celebrated Ashtanga and Vinyasa yoga instructor. Known for his inspiring classes and collaborations with top brands like Nike and Netflix, Jonah’s extensive experience and dedication to well-being align seamlessly with Club Med’s mission to offer dreamy, rejuvenating experiences for its guests.
This new partnership is part of Club Med’s strategy to elevate its yoga program, providing exceptional value by incorporating Jonah’s unique expertise into every guest’s stay. Recently, Jonah conducted an in-depth training session for the yoga G.Os (Gracious Organizers) at Club Med’s North American and Caribbean resorts. The training aimed to refine the yoga programming and introduce Jonah’s signature practices, enhancing the Wellness Fusion program.
During these immersive sessions, Jonah imparted his profound knowledge and passion, equipping instructors with innovative techniques, signature yoga flows, sequencing workshops, curated music, and a renewed perspective on wellness. His training has inspired the yoga instructors, who are now ready to share his invigorating practices with guests.
Guests can now embark on an enriched wellness journey under Jonah’s guidance. His three expertly crafted yoga flows – Roots Yoga for grounding, Restorative Yoga for tranquility, and Flow Yoga for energy – offer guests deeper relaxation and rejuvenation. Club Med’s certified yoga G.Os, trained by Jonah, provide over 20 hours of yoga and meditation sessions per week, including beachside and sunset classes. This extensive schedule ensures that guests can enjoy a yoga practice tailored to their skill level and preferences, all within the stunning settings of Club Med resorts.
“We are thrilled to announce our partnership with Jonah Kest, a globally recognized yoga instructor, as part of our commitment to elevate the wellness experience at Club Med. Jonah’s expertise and passion for yoga align perfectly with our vision of providing holistic and enriching experiences for our guests,” says Carolyne Doyon, President and CEO of Club Med North America and the Caribbean. “This partnership is especially significant with our expansion of the Wellness Fusion program across our North America resorts. At Club Med, we continuously strive to innovate and provide exceptional value, and this collaboration marks a significant step in our ongoing journey to promote well-being and inspire our community.”
This year marks the completion of Club Med’s Wellness Fusion program expansion across seven North American properties. Designed to provide the ultimate peace of mind, the Wellness Fusion program offers a harmonious blend of yoga, healthy nutrition, active sports, spa relaxation, and nature reconnection. Since its launch in 2022, the program has evolved to include dedicated yoga G.Os at each resort, over 20 hours of yoga and meditation per week, guided wellness nights, and rotating plant-based dishes inspired by Food Network’s award-winning vegan Chef Chloe Coscarelli.
Now available at seven North American resorts—Club Med Michès Playa Esmeralda, Club Med Punta Cana, Club Med Québec, Club Med Ixtapa Pacific, Club Med Cancún, Club Med Columbus, and Club Med Turkoise—the Wellness Fusion program ensures a well-rounded, rejuvenating experience for all guests.
“Partnering with Club Med is an incredible opportunity to bring the transformative power of yoga to a wider audience in some of the world’s most beautiful and serene locations,” says Jonah Kest. “I visited Club Med as a kid, and it feels like a full-circle moment to now guide guests on a journey toward achieving profound balance and tranquility through Club Med’s enriched Wellness Fusion yoga program.”
Throughout the year, Jonah will be visiting various Club Med resorts to lead exclusive yoga sessions and wellness experiences. Stay tuned for updates on more exciting programming.
