Cunard, the renowned luxury cruise line, is launching an ambitious sales blitz across the North West region of the UK. This initiative marks the company’s largest nationwide sales campaign to date, with plans to engage with over 250 travel agents spanning 70 stores.
From September 16 to 20, during CLIA Cruise Week, a dedicated team of seven Cunard representatives will be hitting the high streets, sharing the latest news about the company’s winter 2027 cruise program. This program will be unveiled to Cunard World Club members on October 16, with general availability starting the following day, October 17.
To further strengthen relationships with key partners, Cunard will be visiting the head offices of three prominent travel agents: Panache in Chorley, Travel Village in Chorley, and Fred Olsen Travel in Ipswich. These visits aim to engage with a larger number of agents than ever before, solidifying Cunard’s commitment to supporting their sales efforts.
For travel agents who are unable to experience Cunard’s iconic Queens fleet firsthand, the company’s Shine Rewards Club website offers an extensive library of resources. This platform provides comprehensive information on each ship, including details about destinations, onboard experiences, and deck plans.
Recognizing the diverse needs of travel professionals, Cunard has introduced a new section on Shine Rewards Club specifically designed for agents new to the brand or those seeking a refresher. The ‘New to Cunard’ area is brimming with resources to enhance their knowledge and equip them to confidently promote Cunard’s luxurious cruise offerings.
By combining in-person visits with comprehensive digital resources, Cunard is empowering travel agents to effectively promote its luxury cruises and guide clients in planning unforgettable voyages. This proactive approach ensures agents are well-equipped to capture the growing demand for Cunard’s unique blend of elegance, service, and memorable experiences.