Destination Canada, led by CEO Marsha Walden, and Federal Tourism Minister Soraya Martinez Ferrada are set to unveil a transformative tourism initiative at the Edmonton Convention Centre during Rendez-vous Canada, the nation’s premier international tourism event. The announcement, scheduled for May 14, 2024, will outline a groundbreaking strategy aimed at elevating Canada’s global tourism ranking to the top seven by 2030. This comprehensive strategy will redefine tourism in Canada, ensuring its prominence in the international tourism market and positioning the nation as a premier destination for travelers from around the world.
Destination Canada Unveils Groundbreaking Tourism Strategy
