DIRECTV is expanding its streaming lineup with the addition of seven new channels through partnerships with Cineverse Corp. (NASDAQ: ) and Scripps Networks. Cineverse, known for its diverse portfolio of channels, is bringing its popular family programming channel to DIRECTV streaming homes. DIRECTV and Cineverse will collaborate to identify additional channels from Cineverse’s portfolio for potential inclusion in the future.
In a separate agreement with Scripps Networks, Court TV and Scripps News are now available to DIRECTV customers’ streaming entertainment. These additions enhance DIRECTV’s already robust lineup, providing customers with a wider variety of genres and specialized content.
DIRECTV’s recent channel additions, including those from Cineverse, bring the total on-demand show library to nearly 4,000 hours. This vast collection encompasses popular genres such as action-adventure, anime, comedy, crime, drama, documentary, kids and family, sports, and many more.
Marc Rashba, Cineverse EVP Partnerships, expressed the company’s enthusiasm for the partnership, emphasizing its potential to expand the reach of Cineverse’s channels and connect with new audiences. Cineverse’s portfolio boasts a range of channels that may be available to DIRECTV customers in the future, including lifestyle channels about start-up businesses and entrepreneurship, children’s entertainment, horror, international unscripted reality, classic films, classic anime, pan-Asian entertainment, cult movies and TV shows, and a channel featuring classic 1970s live action children’s fantasy programs.
DIRECTV continues to revolutionize the entertainment industry, providing customers with an exceptional user experience both with and without satellite. The company’s commitment to innovation is exemplified by Gemini, a platform that seamlessly integrates content from third-party streaming services into a single, convenient experience. DIRECTV’s dedication to sports coverage remains unwavering, with broadcasts of major leagues such as the NFL, MLB, NBA, NHL, and various domestic and international soccer leagues.
Cineverse, with its advanced technology, distributes over 70,000 premium films, series, and podcasts to a monthly audience of over 150 million unique viewers. The company empowers some of the world’s most renowned brands with comprehensive streaming solutions and operates a network of fan channels, propelling the future of entertainment.
