DN Homes, a leading real estate developer in Odisha, has partnered with YOO Worldwide London to launch Odisha’s first branded residences in Bhubaneswar, marking a new era of luxury living in the region. Since its establishment in 2003, DN Homes has become a prominent player in Odisha’s real estate sector, focusing on high-end residential projects that align with international standards. The company has completed 15 projects, with 6 more currently in progress and an additional 15 million square feet of new projects planned, positioning DN Homes to significantly shape Odisha’s rapidly evolving urban landscape.
Adopting the progressive philosophy of ‘Redefining New,’ DN Group has set several industry benchmarks. They introduced Bhubaneswar’s first 5-star branded hotel, the Vivanta in collaboration with the TATA Group, and DN Regalia, the first premium mall created by an Odia entrepreneur. They are also pioneers in Odisha in branching into Luxury Hospitality, Retail, Construction, Education, and Seafood Exports. DN Homes has achieved another milestone by launching the first branded residences in Odisha.
This project, DN YOO Odisha, will be the third in India designed by Philippe Starck, following his developments in Pune and Mumbai. It will also be the first YOO project in Eastern India, elevating Bhubaneswar to the status of global cities like London, Miami, New York, and Dubai. The upcoming 3-tower luxury project will be known as DN YOO Odisha, reflecting its world-class stature.
Commenting on the partnership, DN Group Chairman, Mr. Jagadish Prasad Naik, mentioned, “DN YOO Odisha will be a first-of-its-kind project that will not only bring branded residences to Odisha but will also put Bhubaneswar on the international real estate map. We take pride in offering possibly a residential project that is truly beyond luxury and comparable to the very best in the world.”
Established in 1999 by John Hitchcox and Philippe Starck, YOO Worldwide stands as a titan in residential and hospitality design, boasting over 98 projects in 47 cities across 36 countries. Currently, 21 of these projects are under development globally. Beyond its focus on design, YOO Worldwide also includes diverse group entities specializing in Energy, Capital, Hospitality, and Architecture.
Philippe Starck, Co-Founder and Creative Director of the esteemed London-based YOO brand, is a renowned figure in the design world. His illustrious three-decade career includes over 10,000 creations, either completed or in progress, and over 170 international awards, including the prestigious Red Dot Design Award. Starck has designed more than 168 real estate projects, including hotels, residences, retail spaces, and cafes. Under the ‘YOO Inspired by Starck’ label, he has collaborated on over 48 real estate projects, known for his unconventional and groundbreaking design styles that set new benchmarks in international design.
YOO’s distinctive approach to design creates unique living experiences, making each YOO project truly one-of-a-kind. The DN YOO Odisha project will feature a team of international partners and consultants from Singapore, London, Dubai, and India. This development will offer uniquely designed experiences spread across 3 acres in the tranquil and lush green neighborhood of Gajapati Nagar. Notable amenities include a series of double-height sky gardens running through the mid-line of the tower, three swimming pools, a poolside restaurant, premium retail spaces, and an impressive 44,000 sq. ft. two-level resort-style clubhouse exclusively designed by Philippe Starck.
The project will offer luxurious 3+ and 4+ bedroom residences, conveniently located near the city’s main hotspots, including business and IT hubs, hospitals, hotels, schools, and malls. The project will be exclusively marketed by SQUAREA Consulting, a strategic sales firm with offices in Pune, Dubai, and Bhubaneswar. SQUAREA, responsible for overseeing the sales of this prestigious development, also played a key role in forming the partnership between DN Homes and YOO London. Known for their expertise, SQUAREA serves as a strategic partner for luxury developers in India, facilitating branded residences collaborations.
Commenting on the development, DN Homes Director – Ms. Ratnamala Swain mentioned, “The partnership underscores the importance of design-centric living experiences in the fast-evolving real estate market of Odisha. This project will introduce international standard living for the first time in Odisha, true to our Group’s philosophy of ‘REDEFINING NEW’ for our valued clientele.”
