In anticipation of summer’s arrival, beauty enthusiasts are eagerly embracing the captivating trend of golden hour glam. This makeup style draws inspiration from the enchanting golden lighting that bathes the world at sunset, creating a warm and radiant glow. Makeup artist Patrick Ta, renowned for coining the term ‘golden hour blush,’ emphasizes the allure of peachy, golden hues that mimic the post-vacation effect. His eponymous blush, aptly named ‘She’s the Moment,’ embodies this concept, bestowing a sun-kissed radiance upon the cheeks.
Pat McGrath, another visionary makeup artist, echoes the sentiment, extolling the transformative power of golden hour glam for all skin tones. Her Legendary Glow Colour Balm, infused with skin-loving ingredients, imparts a dewy, just-kissed-by-the-sun finish. The vibrant orange shade, ‘Electric Bloom,’ universally flatters, adding a touch of summery warmth.
For those seeking flawless skin without the need for filters, Fenty Beauty unveils the ‘Soft’Lit Naturally Luminous Hydrating Longwear Foundation.’ This innovative formula, available in an inclusive range of 50 shades, mimics the skin’s natural radiance while providing hydration and nourishment. Rihanna, the brand’s founder, meticulously developed this foundation to achieve the perfect balance of luminosity and coverage.
Both Ta and McGrath advocate for cream formulas, which seamlessly adapt to the warmer temperatures of summer. Ta recommends creating a flawless base with under-eye concealer and setting powder, followed by applying the cream blush on top to blend everything together and revitalize the skin with a sunset-like glow.
McGrath suggests a simple technique for effortless golden hour glam: prep the face with moisturizer and primer, then apply Divine Cream Blush with fingers or a brush to the apples of the cheeks, blending outwards for a diffused effect.
Embrace the beauty of the golden hour and indulge in the products that capture its essence. From Patrick Ta’s Major Headlines Double-Take Crème & Powder Blush Duo to Pat McGrath’s Divine Cream Blush and Fenty Beauty’s Soft’Lit Foundation, these essentials will elevate your summer beauty regimen to ethereal heights.