Emirates Strengthens Tourism Partnerships to Enhance Global Network

Emirates, dedicated to enhancing tourism throughout its network, has renewed strategic alliances with Tourism Seychelles and the Sri Lanka Tourism Promotion Bureau. Additionally, the airline has forged a new partnership with the Hong Kong Tourism Board.

Seychelles Partnership

Emirates remains committed to promoting Seychelles as a premier leisure destination. The memorandum of understanding (MoU) between Emirates and Tourism Seychelles reflects this commitment. The collaboration includes support for travel agents and tour operators in key markets to promote Seychelles, development of special holiday packages, marketing support, and organization of familiarization trips.

Sri Lanka Partnership

Emirates has reaffirmed its longstanding commitment to Sri Lanka’s tourism industry. The MoU signed between Emirates and the Sri Lanka Tourism Promotion Bureau marks 38 years of operations in the country. Emirates continues to support Sri Lanka’s tourism initiatives through the creation of special packages and familiarization trips.

Hong Kong Partnership

Emirates has joined forces with the Hong Kong Tourism Board (HKTB) to boost inbound tourism to Hong Kong from strategic markets. The MoU outlines joint initiatives aimed at promoting trade and tourism. Emirates will collaborate with the HKTB on familiarization trips, promotional campaigns, and targeted advertising campaigns.

Through these partnerships, Emirates aims to showcase the diverse attractions and unique experiences offered by Seychelles, Sri Lanka, and Hong Kong to its global customer base. The initiatives are designed to drive traffic flows and contribute to the tourism and trade sectors of these destinations.

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