Erewhon, a luxury grocery store chain founded in the 1960s, has become a popular destination for celebrities and health enthusiasts alike. The stores offer a wide range of exclusive and expensive products, including a $20 smoothie made with coconut cream, avocado, and strawberry.
Erewhon has ten locations in Los Angeles, California, and is known for its high-end beachy atmosphere and extensive deli counter serving meals to take home. The stores also have a café serving smoothies and sandwiches, as well as aisles upon aisles of exclusive products.
Erewhon has been frequented by celebrities for years, but it recently went viral on TikTok due to a smoothie that Hailey Bieber drinks. The smoothie, called the ‘Skin Glaze’ smoothie, is made with coconut cream, avocado, strawberry, collagen, and sea moss.
The high prices at Erewhon have been the subject of much discussion online. Some people have argued that the food is not worth the price, while others have said that they are willing to pay for the exclusivity and convenience of shopping at Erewhon.
Despite the mixed reviews, Erewhon has continued to grow in popularity. The store has been credited with helping to popularize the macrobiotic diet, which revolves around whole grains, organic vegan foods, and local, seasonal fruits and vegetables.
Erewhon’s owners have said that they are not concerned about the high prices, as they believe that they are catering to an affluent clientele. They have also said that they are not interested in expanding to other cities, as they believe that the store’s exclusivity is one of its main attractions.
