Garuda Indonesia and Singapore Airlines have solidified their commercial partnership with a focus on offering reciprocal benefits for their frequent flyer members and exploring revenue sharing arrangements for flights between Indonesia and Singapore, subject to regulatory approvals.
The frequent flyer programme agreement, signed by the respective CEOs of both airlines, will allow GarudaMiles and KrisFlyer members to earn and redeem miles on codeshare flights operated by both carriers.
Additionally, the joint venture revenue share agreement, once implemented, will support joint capacity growth and marks a significant step towards the proposed commercial joint venture arrangement between Garuda Indonesia and Singapore Airlines for flights between Singapore and Indonesia.
The partnership also encompasses joint marketing activities to promote tourism, potentially including joint initiatives to foster tourist traffic to Indonesia, such as familiarization trips for the travel trade and media.
Garuda Indonesia’s President and CEO, Mr Irfan Setiaputra, emphasized that the partnership is part of Garuda Indonesia’s efforts to enhance its performance through strategic commercial partnerships, particularly in providing added value to customers.
Mr Irfan explained, “Having the same mission in optimizing the potential of the aviation business ecosystem in South East Asia after the pandemic, this initiative is certainly an important manifestation of both airlines’ commitment to continue strengthening our well-established cooperation.”
He added, “This partnership is a special moment for us, which also marks the 58 years of Garuda Indonesia’s journey in connecting Indonesia and Singapore. In the future, we hope that this partnership will continue to enhance social, cultural, and tourism relations between Indonesia and Singapore whilst offering seamless access for customers to enjoy various destinations served by both airlines.”
Mr Goh Choon Phong, Chief Executive Officer of Singapore Airlines, stated, “Our win-win partnership with Garuda Indonesia will improve the connectivity between Indonesia and Singapore for our customers. This will help to meet the increasing demand for air travel between the two countries and beyond, as well as facilitate the growth of tourism and economic activities. Furthermore, by deepening the synergies between our frequent flyer programmes, we can enhance the benefits for our loyal customers, offering them more opportunities to earn and redeem miles when travelling with both airlines.”
Both airlines continue to collaborate on marketing initiatives, including promoting tourist traffic to Indonesia and enhancing connectivity to destinations served by both carriers, providing customers with seamless access to a wide range of travel options.
