Genelia Deshmukh’s Timeless Style: Embracing Traditional Crafts and Sustainable Fashion

## Genelia Deshmukh’s Timeless Style: Embracing Traditional Crafts and Sustainable Fashion

Indian women have always cherished heirloom fabrics, passed down through generations, holding stories and memories woven into their very threads. Kanjeevarams, Benarasis – be it saris or lehengas – are often the stars of these treasured legacies. Bollywood actress Genelia Deshmukh is one such personality who proudly embraces this heritage, repeatedly incorporating traditional crafts into her stunning ensembles.

From the intricate beauty of gota patti to the dazzling brilliance of zardozi, Deshmukh’s collection showcases a vibrant spectrum of embroidery techniques. She masterfully blends these traditional elements with a modern sensibility, creating looks that are both timeless and effortlessly chic. Adding to her signature style is her flair for mixing and matching traditional jewelry, creating captivating ensembles that celebrate the richness of Indian heritage.

A Fusion of Crafts: The Kanjeevaram and Kalamkari Sari

Deshmukh’s love for traditional craftsmanship is evident in her choice of a six-yard staple by Jigar Malia, a stunning fusion of two renowned crafts – Kanjivaram and Kalamkari. This elegant sari, themed around ‘Natyam’ (dance), features intricate dancing figures delicately embroidered using the Kalamkari technique. The motifs are further accentuated with sparkling pitta embroidery and sequins, bringing the dance to life. Complementing this vibrant tapestry, Deshmukh chose a traditional temple jewelry choker, adding a touch of South Indian heritage. The mismatched earring studs and kadas, however, injected a playful element, creating a harmonious blend of tradition and contemporary style.

A Timeless Classic: The Benarasi Lehenga

For Manish Malhotra’s star-studded Diwali soiree, Deshmukh opted for a classic Benarasi lehenga from the designer’s collection, showcasing her love for timeless craftsmanship. Instead of the popular bedazzled ensembles that were the trend of the night, Deshmukh chose a rich yellow gold woven skirt accented with thick gota patti and zardozi borders in complementary shades of olive green, ivory, and gold. The blouse featured dramatic pearl detailing and tasselled latkans that added movement to the outfit, creating a symphony of elegance. This look is a testament to Deshmukh’s preference for the enduring beauty of traditional weaves over fleeting trends.

Championing Sustainable Fashion: The Recycled Himroo Sari

Deshmukh is a strong advocate for sustainable fashion, and her custom handwoven Himroo sari is a prime example. Crafted by skilled Maharashtrian weavers, this three-piece vegan ensemble comprises a blouse, pallu, and an additional dupatta or odhan that doubles as a layering staple. The combination of ivory and gold tones creates a luxurious and sophisticated look. Deshmukh paired this sustainable masterpiece with a unique three-tukdi choker style neckpiece, earrings replicating the peacock, stacked meenakari and polki kadas, and a traditional Maharashtrian nath. This ensemble is a testament to the beauty of sustainable fashion and the artistry of traditional Indian crafts.

A Celebration of Heritage: The Paithani Lehenga

Paying homage to her Maharashtrian heritage, Deshmukh chose a splendid lehenga set by Pankaj S Heritage featuring a Maratha Paithani weave. The rose pink base is adorned with intricate foliage, birds, and floral motifs, a testament to the craftsmanship and artistry of the Paithani tradition. The look is completed with a green-grey dupatta and a choli featuring dainty mirror work and a vibrant palette of colors. Completing this traditional masterpiece, Deshmukh opted for a multi-colored choker and jhumkas, incorporating pearls for a balanced touch, reflecting the vibrant mix of hues in the ensemble. This striking look is perfect for a sangeet night or any festive occasion where you want to make a statement celebrating Indian heritage and traditional crafts.

Genelia Deshmukh is a shining example of how to embrace traditional Indian crafts and sustainable fashion, creating timeless and elegant looks that inspire modern style choices. She demonstrates that true style is about celebrating heritage, embracing craftsmanship, and making conscious choices that reflect your values. So, the next time you are looking for a special outfit, take inspiration from Deshmukh and consider the beauty and longevity of traditional Indian crafts. You might just discover a treasure that will become your new heirloom.

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