Gwyneth Paltrow’s wellness brand Goop has released their latest gift guide for US Mother’s Day, featuring a wide range of items from skincare and clothing to resort stays and sex toys. The guide includes a variety of products for different budgets, with prices ranging from $22 for a bread mix to $3,700 per night for a stay on a private island off Madagascar.
The gift guide is in keeping with Goop’s mission to provide products across its key pillars: wellness, beauty, style, food, and travel. The accompanying text to the guide reads: “They’re the ones who’ve guided us, nurtured us, been our soft place to land. They’re our moms, stepmoms, sisters, aunts, friends, teachers, and more. We try to celebrate them every day, but May 12 presents a particularly nice opportunity to do so.” It continues: “Ahead, 136 ways to make them smile.”
Included in the gift guide are various skincare and cosmetic products, items of clothing, and stays at various resorts. Also in the list are a $150 pair of Birkenstock sandals, a two-person sauna costing almost $8000, a set of eight compostable carrot plates retailing at $32, and what appears to be a bread mix, valued at $22.
However, perhaps the most surprising feature on the list is a selection of three sex toys. The Shakespeare In Love actor’s company has recommended three different devices aimed at female sexual pleasure, ranging in price from $98 to $395, catering to the different gifting budgets. The device’s descriptions advertise the products as providing sexual pleasure, as well as wellness qualities.
Paltrow’s company is known for selling a variety of sexual products to accompany the website’s editorial content aimed at improving sexual wellness, for example, egg-shaped quartz and jade stones, designed to be inserted into the vagina. Last year, the Sliding Doors star made headlines for selling a 24k gold-plated vibrator, valued at $15,000 (£12,360), as part of Goop’s annual holiday gift guide.
However, for Goop customers looking for the more affordable variations there is a face oil ($98), a hair and scalp kit ($90), or a set of four napkins ($86). In other news, Paltrow, who starred as Pepper Potts in Marvel ‘s Iron Man, said last month that you “only make so many good” superhero movies.
