IHG Hotels & Resorts Expands Luxury Footprint in Turkey with Vignette Collection Debut
Istanbul, a city steeped in history and brimming with modern vibrancy, is set to welcome a new jewel to its luxury hospitality scene. IHG Hotels & Resorts announced the upcoming debut of the Vignette Collection Union Han, Istanbul Karaköy, slated to open in the latter half of 2025. This marks a significant milestone for both IHG and Turkey’s burgeoning tourism sector. This stunning property, owned by Cortex Turizm, will not only be the first Vignette Collection hotel in Turkey but also the 16th IHG hotel in Istanbul, solidifying IHG’s commitment to the region.
The Union Han’s arrival significantly boosts IHG’s presence in Turkey, increasing its open and signed properties to an impressive 45. This expansion underscores IHG’s strategic growth strategy, particularly within its luxury and lifestyle segments. The addition complements IHG’s global portfolio, which boasts nearly 900 open and signed hotels across various brands, showcasing its strong international presence and market diversification.
The Vignette Collection itself is poised for significant growth. The Union Han’s addition fuels the brand’s ambitious goal of reaching 100 hotels globally within the next decade. This conversion brand from IHG uniquely allows hotels to retain their distinctive character and charm while elevating the guest experience to new heights, ensuring a memorable stay in extraordinary locations.
Staying true to its social commitment, the Vignette Collection Union Han will embrace IHG’s “A Means for Good” initiative, contributing to local non-profits and positively impacting the community. Located in the historical Tütün Han building, the hotel promises an unparalleled experience. The 51 uniquely designed guest rooms, complemented by an all-day artisan bakery, a specialty food restaurant, and a luxurious spa, will redefine luxury hospitality in Istanbul.
Beyond the Union Han, IHG’s expansion in Turkey is evident in several other projects. The company currently operates 32 hotels and has an additional 13 properties in the pipeline, including the first Garner hotel in Turkey (near the new Istanbul International Airport) and the InterContinental Ankara (opening in 2025). This significant investment showcases IHG’s confidence in Turkey’s tourism potential and its ongoing commitment to delivering exceptional hospitality experiences.
The Vignette Collection Union Han, Istanbul Karaköy, represents more than just a new hotel; it’s a symbol of IHG’s commitment to offering unique and memorable experiences in some of the world’s most captivating destinations. The strategic move positions IHG for continued success within the competitive luxury hospitality market and reinforces Istanbul’s standing as a premier global travel destination. The Union Han is more than just a hotel; it’s a testament to IHG’s dedication to both luxury and cultural preservation.
