Just two weeks before the release of her solo single ‘Mantra,’ Jennie surprised fans with a dramatic transformation: a platinum blonde mane. This unexpected change, initially shrouded in mystery, served as a tantalizing clue to the visual spectacle that her music video would soon unveil.
From the very first scene, Jennie’s new blonde locks took center stage. The hair switch-up was only the beginning of a whirlwind of style transformations, with Jennie seamlessly transitioning through a series of short, snappy outfits that perfectly complemented the sculptural automobiles featured in the video.
Known for her undeniable fashion prowess and affinity for Chanel, Jennie’s ‘Mantra’ music video is a testament to her bold, confident, and unabashedly stylish persona. Styled by the talented Park Min Hee, the video showcases a curated collection of outfits that embody Jennie’s personal mantra of embracing her best, unapologetic self.
Think skin-baring bodysuits and ultra-short mini skirts, highlighting Jennie’s explosive dance moves and showcasing her stunning legs. The diverse selection of fashion pieces includes noteworthy brands like Lebanese label Raga Malak, a recent favorite among pop stars, and Berlin brand Kitschy Couture, where Jennie is seen sporting one of its lingerie-esque ruffled dresses straight from the spring 2025 collection. Of course, as a Chanel ambassador, Jennie’s look wouldn’t be complete without a touch of the iconic French fashion house.
The ‘Mantra’ music video is a visual treat that celebrates Jennie’s individuality, style evolution, and undeniable talent. It’s a perfect blend of sensuality, confidence, and sartorial splendor, making it a must-watch for any fashion enthusiast and K-pop fan.