In a surprising turn of events during a recent episode of CNBC’s “Mad Money,” host Jim Cramer found himself in a humorous showdown between his own Apple Watch and the luxury watchmaker Breitling. While discussing the finer points of Breitling’s exquisite timepieces, Cramer’s Apple Watch decided to make its own statement, chiming in with perfect, and perhaps slightly suspicious, timing.
Cramer, ever the showman, took to X (formerly Twitter) to share the hilarious moment, capturing the backstage crew’s amused reaction to the unexpected interruption. “Talking to watchmaker Breitling tonight… my Apple Watch got jealous and decided to interrupt the top of the show,” Cramer quipped, sharing the video on his social media platform. The video showcased the playful interaction between the tech-savvy Apple Watch and the traditional luxury of a Breitling, offering a lighthearted glimpse into the contrasting worlds of wearables.
This incident highlights the distinct personalities of these two types of timepieces. Breitling, a brand synonymous with luxury and precision, boasts watches crafted from premium materials like stainless steel and gold, catering to those who appreciate the finer things in life. Meanwhile, the Apple Watch flexes its tech muscles, offering sleek designs, customizable bands, and a myriad of modern features, including health tracking, notifications, GPS, and an extensive app library.
While Breitling watches come with hefty price tags, reflecting their luxury status, the Apple Watch provides a more budget-friendly alternative. Although requiring occasional upgrades, the initial cost of an Apple Watch remains significantly more accessible than a Breitling splurge. This stark difference in price points speaks volumes about the target audience for each brand, emphasizing the dichotomy between luxury and functionality.
The incident serves as a reminder that even in the realm of timekeeping, technology and tradition continue to coexist, offering a variety of options for different tastes and budgets. It’s a humorous reminder that sometimes, the unexpected can be the most entertaining, especially when it involves a tech-savvy smartwatch interrupting a discussion about luxury watches.