Lee Kum Kee Partners with The World’s 50 Best Restaurants, Showcasing Asian Flavors on a Global Stage

Lee Kum Kee, the esteemed brand in Asian culinary products, has entered into a prestigious worldwide partnership with The World’s 50 Best Restaurants, becoming their inaugural exclusive Official Sauce & Condiment Partner. This partnership, established at the 2024 event held in Las Vegas from June 3-6, brings together top chefs, food media, and culinary experts from around the globe.

The event served as a platform for Lee Kum Kee to showcase its authentic range of Asian sauces and condiments, with standouts like Oyster Sauce, Sriracha Mayo, and Hoisin Sauce gracing the menus of the welcome dinner, Chef’s Feast, awards reception, and closing party. Lee Kum Kee also delighted attendees with gourmet samples at its booth, including the highly praised Wagyu steak tartare enhanced with Lee Kum Kee Premium Oyster Sauce, prepared by the chef team from Lee Kum Kee USA.

The positive response from attendees highlights Lee Kum Kee’s role as a “global gateway to Asian cuisine,” with its high-quality, flavorful products receiving international acclaim.

Doreen Cheng, Chief Marketing Officer of Lee Kum Kee Sauce Group, expressed the brand’s pride in partnering with The World’s 50 Best Restaurants, stating, “Lee Kum Kee is immensely proud to partner with The World’s 50 Best Restaurants and bring authentic high-quality Asian sauces and condiments to connoisseurs around the world. It reflects our commitment to be a global gateway to Asian culinary culture and foster a community with a shared passion for excellent culinary experiences.”

Boasting a deeply flavorful legacy that spans over 135 years, Lee Kum Kee is globally recognized for delivering the authentic flavors of Asia. The brand offers more than 300 varieties of sauces and condiments, reaching over 100 countries and regions.

Lee Kum Kee is eager to extend its collaboration with the esteemed 50 Best community throughout the coming year, anticipating the creation of exceptional experiences globally at future events like Latin America’s 50 Best Restaurants 2024 and Asia’s 50 Best Restaurants 2025.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top