Lewis Hamilton, a seven-time world champion in Formula 1, has revolutionized the sport’s fashion scene. By donning stylish outfits in the paddock on Grand Prix weekends, he has broken away from the traditional team-issued attire and ushered in a new era of self-expression.
Vogue Italia has recognized Hamilton’s pioneering role in the world of fashion, highlighting his impact on promoting the industry within Formula 1. Other drivers, such as Zhou Guanyu and Pierre Gasly, have drawn inspiration from Hamilton’s confidence and are now freely expressing their individuality in the paddock.
Hamilton’s influence extends beyond fashion; he is also recognized for his professionalism and strength on the track. These qualities have helped to bring Formula 1 closer to communities that previously had little interest in the sport.
As Hamilton prepares to join Ferrari in 2025, he is likely to collaborate with renowned Italian fashion brands, further cementing his status as a fashion icon. His partnership with Tommy Hilfiger, which resulted in the ‘TommyXLewis’ collection, has also played a significant role in his fashion journey.
In addition to his style, Hamilton has stated that he uses his platform to support emerging fashion designers by showcasing their creations at Grand Prix weekends.
